SHILL Issue 66

than enough for me to consider that I’ve done
something worthwhile.
So — don’t try to be innovative. Try to be unique,
to create something no one else is brave enough
to attempt, to never settle for something that’s
already been done before (looking at you, Staking
+ Raffles!), and if you happen to find the sweet
spot, you’re pretty much guaranteed to make it.
And if you fail, you never know when the meta will
put you back in the spotlight again.
into the road less traveled, no matter where it
takes us, because we’re committed to doing things
differently than everyone else (and it’s kind of
fun, too!). As it turns out, most of the things we’ve
done have eventually become highly relevant,
and whether they become the most-talked-about
thing of the month, we’ll still keep doing them,
because widespread recognition isn’t what we’re
here for. Personally, I want to be inspiring for
creators, owners, and risk-takers, and hopefully
this article is the start of a series of articles that
makes at least one of you go: Hmm, I think I can
do something different, too, and that’ll be more
SHILL Issue #66
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