September/October 2022
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Aluminium<br />
WARM TO ITS CORE<br />
Have next generation energy aluminium products stepped into the space previously occupied<br />
by hybrid PVC-U-aluminium systems? Total Fabricator hears if this is the case from Decalu<br />
customer, Scarborough-based SWC Trade Frames’ Sales Director Mark Catchpole...<br />
Part L makes thermal efficiency an even more<br />
critical element in window and door design,<br />
something, which should in theory generate big<br />
opportunities for hybrid aluminium PVC-U systems.<br />
So where are they and why aren’t they having a<br />
bigger impact on the market than they are?<br />
“We used to manufacture Warmcore”, said Mark<br />
Catchpole, Sales Director SWC.<br />
“As a Synseal product it was great. It was a very<br />
progressive system and it delivered a lot of USP’s<br />
and ultimately meant that we could manufacture<br />
a great door.<br />
“The market at that time was still, however,<br />
relatively new and retail potential that we saw in<br />
the product didn’t really translate into sales. I’m<br />
not sure our customers necessarily saw the value.<br />
“If you fast forward to summer <strong>2022</strong>, it should<br />
have been a perfect opportunity for us to grow<br />
market share because of the level of thermal<br />
performance now required under Part L.<br />
“For us, however, that ship sailed because of the<br />
supply challenges that we saw in the last couple of<br />
years. It simply wasn’t workable for us, so we had<br />
to bring in an aluminium product to replace it.”<br />
The current set of market forces lend themselves to<br />
energy efficient products. On the one hand there’s<br />
the regulatory ‘whip’ in the form of Part L which<br />
bring in a notional U-value for newbuild sector of a<br />
minimum of 1.2W/m 2 k for windows and the same<br />
for doors with more than a 60% glazed area.<br />
For the home improvement market, the minimum<br />
requirement for replacement windows is now<br />
1.4W/m 2 k or WER Band B, and replacement doors<br />
with more than a 60% glazed area have to be<br />
able to achieve 1.4W/m 2 k or DER Band C.<br />
Perhaps more significant still is the leap seen in<br />
SWC decided to switch to<br />
Decalu earlier this year<br />
energy prices and the lifting of the energy price<br />
cap in April. These pushed average household<br />
energy bills for anyone not lucky enough to be on<br />
a fixed tariff to just under £2,000.<br />
A further price increase in <strong>October</strong> could push<br />
average bills even higher to £2,600 by the autumn<br />
reaching as much as £2,900 by March next year.<br />
“The industry doesn’t have a great track record of<br />
selling energy efficiency”, continued Mark. “We were<br />
one of the first fabricators to offer double glazed<br />
units with a centre pane U-value of 1.0W/m 2 k and do<br />
“We were one of the first fabricators<br />
to offer double glazed units with a<br />
centre pane U-value of 1.0W/m 2 k<br />
and do you know how many we’ve<br />
sold? Zero”<br />
you know how many we’ve sold? Zero”, he said.<br />
“That’s because as an industry we aren’t good<br />
at selling the benefits. It might only cost the<br />
homeowner an extra few pounds per frame, but it<br />
pushes the U-value down and saves them money.<br />
“It was a little bit like that with Warmcore. Installers<br />
defaulted to traditional aluminium systems based on<br />
price rather than upselling performance.”<br />
These ‘traditional aluminium systems’ are now,<br />
he argues, exposed. Mark pins this on a failure to<br />
20 T F SEPTEMBER / OCTOBER <strong>2022</strong> CONNECTING THE WINDOW, DOOR & ROOF FABRICATION SUPPLY CHAIN