Jeweller - October 2022

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Pandora’s first-ever art collab © Keith Haring Foundation. Licensed by Artestar, New York. For PANDORA marketing purposes only. Not for resale. Must be destroyed after the term of marketing use.
JEWELLERY UNDERSTAND MANUFACTURING THE OUTLOOK AND ADVANCES FOR THE IN DIAMOND CASTING AND INDUSTRY REFINING VOICE OF THE AUSTRALIAN JEWELLERY INDUSTRY NOVEMBER OCTOBER 2022 PINK HOMEGROWN DIAMONDS: JEWELLERY ARE YOU GETTING BRANDS CONTINUE YOUR MONEYS TO SHINE WORTH? BRIGHTLY SYDNEY'S NEW AND INTERNATIONAL EXCITING DESIGNS JEWELLERY FAIR READY EXCEEDS FOR THE ALL BUSY EXPECTATIONS SEASON OCTOBER 2022 Contents This Month Industry Facets 11 Editorial 16 Upfront 18 News 38 Jewellers Showcase 34 37 72 74 10 YEARS AGO Time Machine: October 2012 LEARN ABOUT GEMS Garnets: Part II MY BENCH Eleanor Hawke SOAPBOX Paul Zimnisky 57 CHRISTMAS BUYING GUIDE Be prepared 4Learn about the newest products on offer ahead of the busiest sales period of the year. Features 41 50 HOME GROWN BRANDS Australian brands increasingly popular with consumers DIAMOND AND DIAMOND JEWELLERY REPORT 2022 Industry experts voice their thoughts 57 PRODUCTS Christmas Buying Guide Better Your Business 50 DIAMONDS Seeking clarity 4The international diamond industry is as complex as ever with factors such as economic uncertainty, the Russia- Ukraine War and the rise of lab-created diamonds causing prolonged tension. 66 67 68 69 70 BUSINESS STRATEGY Inflation hurts customer confidence. STEVEN VAN BELLEGHEM offers helpful insights. SELLING RYAN ESTIS believes there is one key to nailing the sale - preparation. MANAGEMENT The busiest period of the year is coming up – DAVID BROWN encourages you to be ready. MARKETING & PR SIMON DELL explains the importance of visual hierachy in marketing. LOGGED ON SHANE O'NEILL outlines where you may be going wrong with your business website. 41 HOME GROWN BRANDS Unique identity 4Australian jewellery brands are as popular as ever with consumers as the desire to shop locally burns brightly following the pandemic. SAMUEL ORD highlights the advantages local brands have to offer suppliers. FRONT COVER Ellendale Diamonds proudly supplies traceable and ethically sourced loose diamonds from the Argyle and Ellendale mines in the Kimberleys of Western Australia, places renowned for producing the finest quality white and coloured stones. Where possible, these diamonds are used in the manufacture and design of ‘Desert Rose’ an exquisite range of Australian jewellery proudly produced on home soil. To learn more visit: ellendalediamonds.com.au and desertrosejewellery.com.au Seeking xxxclarity Aussie, Aussie, xxx Aussie Christmas xxxpresents October 2022 | 9
Page 1 and 2: VOICE OF THE AUSTRALIAN JEWELLERY I
Page 3 and 4: Helping you shine yesterday, today
Page 6: Loose Diamonds Wholesaler & Desert
Page 11: Editor’s Desk Australian-made: is
Page 14 and 15: If it’s important, it’s Essenti
Page 16 and 17: Upfront #Instagram hashtags to foll
Page 18 and 19: News Australian diamond club prompt
Page 22: News Significant rise in sales for
Page 25 and 26: News Muzo x Glajz's latest emerald
Page 27 and 28: News Anti-money laundering agency p
Page 29 and 30: News Fancy colour diamond unearthed
Page 31 and 32: Anyone can make a claim, but unfort
Page 33 and 34: NUMBER OF PAGES VIEWED BY READERS T
Page 35 and 36: You name it. Palloys can make it. I
Page 37 and 38: REVIEW Gems Garnets Part II: Grossu
Page 39: CASSANDRA MAMONE Tre Onde Engagemen
Page 42 and 43: Local Brands | FEATURE L to R: Opal
Page 44 and 45: SP ARKLE Local Brands | FEATURE The
Page 46 and 47: Local Brands | FEATURE advantage. P
Page 48 and 49: Info@LJWestDiamonds.com | www.LJWes
Page 50 and 51: DIAMOND FEATURE Understanding Uncer
Page 52 and 53: Understanding Uncertainty| DIAMOND
Page 54 and 55: Understanding Uncertainty| DIAMOND
Page 56 and 57: MARKING PRECIOUS MOMENTS Introducin
Page 58 and 59:
2022 Christmas Ready | ADVERTISING
Page 60 and 61:
Page 62 and 63:
Page 64 and 65:
Page 66 and 67:
BUSINESS Strategy Managing customer
Page 68 and 69:
BUSINESS Selling Important elements
Page 70 and 71:
BUSINESS Marketing & PR How to crea
Page 72:
My Bench Eleanor Hawke Abrecht Bird
Page 75 and 76:
THE JEWELLERY INSURANCE SPECIALIST
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Jeweller - October 2022

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