CENSIS white paper: Intellectual Property in Business
2023: This CENSIS white paper sets out to make the topic of IP more approachable, less intimidating and more manageable, offering experience-based advice and methods are are designed to help businesses structure their IP- related issues and makes the best of their IP. Covering: The role of IP, IP management during growth, IP strategy for expanding companies and corporates, Business IP Canvas - merging IP with your business model.
2023: This CENSIS white paper sets out to make the topic of IP more approachable, less intimidating and more manageable, offering experience-based advice and methods are are designed to help businesses structure their IP- related issues and makes the best of their IP.
Covering:
The role of IP, IP management during growth, IP strategy for expanding companies and corporates, Business IP Canvas - merging IP with your business model.
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<strong>Intellectual</strong> <strong>Property</strong> <strong>in</strong> Bus<strong>in</strong>ess: IP basics, IP management, IP strategy<br />
IP Management dur<strong>in</strong>g Growth<br />
7 Catalogue your IP (IP register)<br />
<strong>Intellectual</strong> property management is essential and<br />
critical <strong>in</strong> a bus<strong>in</strong>ess that wants to benefit from the value<br />
encapsulated <strong>in</strong> IP assets. The consequences of not<br />
hav<strong>in</strong>g IP management are straightforward: you cannot<br />
develop, evaluate or organise your IP strategy or even<br />
issue an effective NDA. Especially when you do not<br />
know what you have <strong>in</strong> terms of IP assets.<br />
The first step <strong>in</strong> IP management is to record your IP<br />
assets <strong>in</strong> a methodological and organised way. Some<br />
people may view catalogu<strong>in</strong>g IP as a dull task, while<br />
others might be excited and <strong>in</strong>spired by it. Whichever<br />
one of those describes you and regardless of your f<strong>in</strong>al<br />
approach to IP rights (e.g., closed, open), you should<br />
catalogue your IP and keep the IP register up to date,<br />
so you can use it to your full advantage. 17<br />
If you consider rais<strong>in</strong>g capital and seek<strong>in</strong>g <strong>in</strong>vestments<br />
for your company, determ<strong>in</strong><strong>in</strong>g your IP assets – which<br />
technology and bus<strong>in</strong>ess features they cover, which IP<br />
rights are <strong>in</strong> the portfolio – will be a vital requirement.<br />
As said earlier, it is good practice to keep records of<br />
your IP assets from the outset, from the first <strong>in</strong>ternal<br />
<strong>in</strong>vention disclosure, the first patent application,<br />
Table 4: Information for an IP asset register<br />
first pieces of code, first OSS licences. Commonly,<br />
companies use software products designed to capture<br />
such <strong>in</strong>formation, <strong>in</strong>clud<strong>in</strong>g an irrefutable time stamp.<br />
In the <strong>in</strong>itial phase of IP management, an IP register<br />
does not have to be overly complicated. Table 4, gives<br />
an overview of <strong>in</strong>formation that an early-phase IP<br />
register should/should not <strong>in</strong>clude.<br />
An IP asset register will typically <strong>in</strong>clude the metadata<br />
of the asset, rather than the asset itself. That said, the<br />
location of the asset should be reflected upon and<br />
recorded. In particular, unregistered rights, confidential<br />
<strong>in</strong>formation, contracts or licences may simply reside<br />
<strong>in</strong> an email <strong>in</strong>box or a desktop storage location and<br />
be forgotten about – however, it is good practice to<br />
store these <strong>in</strong> a known and secure location to ensure<br />
ease of accessibility and security of the key data. The<br />
same applies to <strong>in</strong>formation kept <strong>in</strong> a physical form,<br />
for example, pr<strong>in</strong>ted documents, prototypes, work<strong>in</strong>g<br />
models or any other physical embodiment of an<br />
<strong>in</strong>ventive idea. A company should consider physical<br />
security measures such as controlled access to the<br />
facility or <strong>in</strong>troduc<strong>in</strong>g special restricted areas. Pr<strong>in</strong>ted<br />
documents, such as designs or drafts of agreements,<br />
should be stored safely <strong>in</strong> a designated manner (see<br />
also the section on IP-relevant policies).<br />
Category of IP/IP-relevant IP What to <strong>in</strong>clude What not to <strong>in</strong>clude<br />
Patents and patent applications Patent numbers, jurisdictions covered, The full text<br />
fil<strong>in</strong>g, registration and issue dates, title<br />
or brief description, digital location<br />
Confidentiality agreements Parties to the agreement, role of parties The full text<br />
(employees and consultants, partners),<br />
start date and/or end date of the<br />
agreement (the term), digital storage<br />
place, and evidence of what <strong>in</strong>formation<br />
is tabled or exchanged dur<strong>in</strong>g the term<br />
Invention assignment agreements Parties to the agreement, role and The full text<br />
respective contributions of the <strong>in</strong>ventor/s<br />
(employees and consultants, partners).<br />
Start date, digital location<br />
Trade marks<br />
Trade mark numbers, jurisdictions covered,<br />
fil<strong>in</strong>g, registration and issue dates, title<br />
or brief description, digital location<br />
Trade secrets and proprietary Title, date, <strong>in</strong>ventors/creators, who The full content of a trade secret<br />
know-how<br />
was <strong>in</strong>volved, digital location<br />
Technology licences from third parties<br />
Open-source software used <strong>in</strong> (or used<br />
to create) the seller’s products and services<br />
Parties to the agreement, the subject<br />
of the agreement, the specific use rights,<br />
start date and/or end date of the<br />
agreement, digital storage place<br />
OSS licence type, ma<strong>in</strong> conditions,<br />
short description, digital location<br />
17<br />
Palfery (n 5) 56.<br />
20