FEATURE ICAST ICAST is the only sportfishing trade show in town The next best thing to being on the water and experiencing the thrill of the catch is attending the International Convention of Allied Sportfishing <strong>Trade</strong>s (ICAST) – the biggest tackle show in the world. Produced by the American Sportfishing Association, ICAST is a gathering place for buyers and media and includes a global array of businesses from Europe, South America, Latin America, Australia, Africa and Asia. Come immerse yourself in sportfishing as you explore the latest innovations in rods, reels, fishing gear, lures and much more. The show returns this year to the Orange County Convention Center in Orlando, Florida from July 16th to 19th. If you are in the sportfishing trades, ICAST is the most important show of the year. From freshwater to saltwater and fly to conventional fishing, it serves up the best experience and the best products available to the industry. Getting connected To provide your customers with the most in-demand products, you need to know the right people. There is no better place to build valuable business relationships than ICAST. Manufacturers, dealers and retailers come from all over the world, every year, to make valuable connections with those who are as passionate about your industry as you are. The show promises opportunities to deepen connections within the sportfishing community, to learn about the latest industry trends and ways to improve your business, and to expand your industry 16 www.tackletradeworld.com knowledge. “Fishing tackle is at the core of ICAST, but it is so much more, said Blake Swango, vice-president of trade show and membership. “Each year we add more to the overall experience by creating new activities designed to bring people together, to learn and to strengthen relationships.” Why ATTend in <strong>2024</strong>? This year’s show is on track to be the biggest ICAST ever, with organisers expecting a bigger turnout, an enlarged footprint and a greater diversity of products. Here is what you can expect: The expanded New Product Showcase, that ushered in six new categories for manufacturers last year, is attracting more entries than ever, with special categories for traditional tackle, electronics, fly fishing, women’s apparel, ice fishing and technical apparel. The designated flyfishing section is now a permanent feature of ICAST, with plans to expand the footprint of the fly fishing exhibits and bring back the popular fly casting pond and fly shop. On The Water continues to be a huge draw for attendees wanting to test equipment and participate in demonstrations. The outdoor portion of the show exceeded expectations last year and had the largest participation in history. Expect another bustling experience in <strong>2024</strong> to usher in the grand opening of the show floor. Daily Lunch & Learn business seminars to expand your knowledge of the industry are back. Topics will include marketing tactics, social media hacks and even updates on trending technologies like Artificial Intelligence. Also, all new this year, on Monday, July 15th there is a cool pre-show event called “Lunkers and Bunkers” where attendees can take advantage of both fishing and golfing to benefit Keep America Fishing. This is the perfect opportunity to get to meet new industry contacts in advance of the show. And of course, let’s not forget all of the after-hours networking events to keep the conversations going. “But of course, the real stars of the show are the products themselves,” said Swango. “Thousands of people will come from all over the world to get their first peek at the latest and greatest products coming to market and get an edge over their competitors in <strong>2024</strong>.” Registration for ICAST <strong>2024</strong> opens during the second week of February at ICASTFishing.org, which also has all the information you need to plan your trip and enhance your ICAST <strong>2024</strong> experience. ICAST www.icastfishing.org
lineaeffe.it happIness is a FIshing day! ANGLER: Daniele “Maio” Maioriello @maio_nomura_angler_official FIND OUT WHAT’S NEW IN <strong>2024</strong> ON WWW.LINEAEFFE.IT FISH IN PEACE! Lineaeffe S.p.a - Via Massumatico, 3689 - 40018 S. Pietro in Casale (BO) - ITALY - info@lineaeffe.it
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