Tackle Trade World - January 2024

DBW...
taiwan
TAIWAN
d o i n G B u s i n e s s w i t h . . .
with a history of manufacturing and some key big-name tackle brands,
not to mention some good and varied fishing opportunities, the island of
taiwan has much to recommend it as a place to do strong business.
With a rich history, a welcoming
attitude and a developing
tackle manufacturing sector,
Taiwan is a great place to look
at for fishing gear.
28 www.tackletradeworld.com
Here you will find several
internationally recognised
brands, plenty of OEM
manufacturing and a network
of fishing tackle retailers
serving an enthusiastic market.
Following the lead from
neighbouring China, it has
become a place renowned for
quality OEM products and it
has developed quickly over the
last few decades.
At the same time, several
key brands have also emerged
in their own right, most
notably perhaps rod and reel
maker Okuma, high-end lure
name Strike Pro and Omoto,
best known for its sea fishing
reels.
In addition, you have Etuoh,
a fishing tackle retailer that
changed the way tackle was
sold in Taiwan and also set up
its own rod making facility
under the name HR Hearty
Rise.
It is credited, way back in
1986, as being the first direct
fishing tackle chain store in
the country and currently has
20 stores around the country.
In 2000 it entered the
Chinese market, setting up
its own wholesale division
in Shanghai and is a regular
at shows up and down the
country.
Other major retailers in
Taiwan include AG Jigging
Masters and Tackle Berry,
which actually hails from