Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Savanta Consumer Compass Europe <strong>Q3</strong> <strong>2023</strong><br />
The proportion of<br />
“squeezed” consumers<br />
has decreased in<br />
Germany, the Nordics<br />
and UK. In Germany<br />
and the Nordics, this is<br />
driven by “cautious” and<br />
“insulated” segments<br />
increasing this quarter,<br />
indicating a gradual<br />
increase in resilience<br />
Resilience groups – <strong>Q3</strong> <strong>2023</strong><br />
Sufferers<br />
Squeezed<br />
Cautious<br />
Insulated<br />
Significantly different at 95% confidence<br />
level from previous quarter<br />
19 % 16% 16 % 18 % 13 % 17 % 20 %<br />
27 % 25 % 25 % 21 % 29% 25 % 26 %<br />
40 % 47% 43% 43% 39 % 39 % 38 %<br />
14 % 12 % 16% 18 % 19 % 18 % 16 %<br />
Q: Which ONE of these statements describes you best?<br />
Base: Total (c. 500 per market)<br />
France Italy Germany Spain Netherlands The Nordics UK<br />
15
Change language