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European_ConsumerCompass_Q3_2023_WiP06

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Savanta Consumer Compass Europe <strong>Q3</strong> <strong>2023</strong><br />

We can map the impact of inflation against<br />

consumers’ net spend to understand which<br />

sectors are most at risk, and which are more<br />

protected.<br />

This quarter, most<br />

industries have<br />

remained in the<br />

same quartile, with<br />

fashion and eating out<br />

continuing to be our<br />

most affected sectors<br />

Impact of<br />

inflation<br />

Economic health by consumer sector<br />

Cost of living sector map<br />

Sacrificed<br />

Inflation impact high, spending much less<br />

Eating out<br />

Entertainment out of home<br />

Fashion<br />

DIY & home improvement<br />

Holidays<br />

Grooming & beauty<br />

Family days out<br />

Protected<br />

Inflation impact high but spending not impacted<br />

Eating in (take-aways)<br />

Groceries<br />

Utilities<br />

Petrol<br />

Insurance<br />

Alcohol (on-trade) In-home entertainment<br />

Alcohol (off-trade)<br />

Extra-curricular activities<br />

Phone contract<br />

Q. How significantly have recent price increases impacted your levels of<br />

spending in any of the following areas?<br />

Q. How much, if at all, have you changed your spending on the following,<br />

in the past year?<br />

Base: Total EU (circa 3,501 per wave)<br />

De-prioritised<br />

Gym<br />

Less affected<br />

Inflation impact low but spending still much less<br />

Inflation impact low, spending not impacted<br />

NET spend<br />

Note: Utility bills chart above shown axes as 'protected' with high impact of inflation and NET spend<br />

17

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