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Future Auto March 2024

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50 FUTURE AUTO | MOTORBIKES<br />

ELECTRIC MOTORCYCLES<br />

READY TO ROAR (QUIETLY)<br />

<strong>2024</strong> will be a pivotal year when<br />

it comes to battery-electric<br />

motorbikes – but traditional<br />

riders are not expected to lead the<br />

EV switch.<br />

Instead, the rise of electric-only<br />

bikes is likely to usher in a new type<br />

of motorcyclist.<br />

This is the prediction of leading<br />

Adelaide motorcycle dealer Mark<br />

Flynn, owner of Coast Powersports<br />

at Morphett Vale since 2001.<br />

“The EV side of things is still pretty<br />

new to motorcycling,” he said.<br />

“It’s really only minibikes and kids<br />

bikes now, whereas the next 12<br />

months you’ll see the landscape<br />

change semi-dramatically with a lot<br />

of mainstream motorcycles.”<br />

New entrants<br />

As with the car industry, new players<br />

are entering the game.<br />

“The mainstream manufacturers<br />

have been the slowest to adapt<br />

to the market and the wants of<br />

the customers.<br />

“You’ll see brands like Zero,<br />

Savic, Super Soco, Energica and<br />

Stark VARG.<br />

“It will create opportunities in<br />

our industry for people who are<br />

potentially not customers at<br />

the moment.”<br />

Mark predicted the commuting<br />

market might take off first, leading<br />

to rapid growth in electric scooters.<br />

“People may want to buy a scooter<br />

to ride to an office job in town and<br />

feel like they’re doing the right thing<br />

by the environment,” he said.<br />

“I think you’ll see the big companies<br />

bring out electric scooters in the<br />

next 12 months.”<br />

Purists welded on<br />

Mark doesn’t expect the traditional<br />

motorcyclist to embrace the<br />

change.<br />

The “purists” are not yet asking<br />

about the emerging technology.<br />

“For example, guys who want to ride<br />

to the Flinders Ranges are going<br />

to have range issues, so they are<br />

not interested in electric bikes at<br />

this point.<br />

mtasant.com.au | Back to Contents

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