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Preneur World March 2024

In this issue: Celebrity Interviews with business tycoon Lord Alan Sugar, much-loved comedian Alan Carr and award-winning actress Joanne Froggatt. The judges and stars of Dancing On Ice. Features on Hair & Beauty, Male Grooming, Collagen Supplements, Active Affluent, Spring Fragrances, Kitchen & Home, Family Days Out, Staycation at The Red Lion in Hellidon, Luxury Safari at Chobe Game Lodge, Gateway to the Sahara at The Residence Douz in Tunisia, Kids Fashion in Minipreneur Style, Toys & Games in Minipreneur's Playroom, Children's Book Reviews in Minipreneur's Book Corner, Ask The Expert, Food & Drink, Recipes, Restaurants and Easter Gift Guide.

In this issue: Celebrity Interviews with business tycoon Lord Alan Sugar, much-loved comedian Alan Carr and award-winning actress Joanne Froggatt. The judges and stars of Dancing On Ice. Features on Hair & Beauty, Male Grooming, Collagen Supplements, Active Affluent, Spring Fragrances, Kitchen & Home, Family Days Out, Staycation at The Red Lion in Hellidon, Luxury Safari at Chobe Game Lodge, Gateway to the Sahara at The Residence Douz in Tunisia, Kids Fashion in Minipreneur Style, Toys & Games in Minipreneur's Playroom, Children's Book Reviews in Minipreneur's Book Corner, Ask The Expert, Food & Drink, Recipes, Restaurants and Easter Gift Guide.

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The host of BBC One’s “Interior Design<br />

Masters With Alan Carr” talks about the new<br />

series and why he sees himself as a chandelier<br />

ew<br />

In a new series of Interior Design<br />

Masters, Alan Carr welcomes ten novice<br />

designers looking for their big break in<br />

the world of commercial interior design.<br />

Over eight weeks they will be competing<br />

to win a collaboration contract with<br />

a global homeware brand to produce<br />

their own line of home furnishings.<br />

Design expert and former editor of Elle<br />

Decoration Michelle Ogundehin returns<br />

as the series judge.<br />

The designers come from all walks of<br />

life and have very different signature<br />

styles, from the ‘Victorian Maximalist’ to<br />

the ‘Elegant Brutalist’ to the ‘Colourful<br />

Traditionalist’. Each week, either<br />

working alone or as a team, they are set<br />

a new challenge as they are given free<br />

rein to redesign a range of commercial<br />

spaces across the UK. These include<br />

turning former nun’s cells into B&Bs,<br />

revamping activity centres at Chester<br />

Zoo, transforming Wembley dressing<br />

rooms and remodelling holiday lodges at<br />

Blenheim Palace.<br />

Each week Michelle decides which<br />

designers have created her ‘Stand Out<br />

Space’ and which designers will be<br />

sent home. She is joined by leading<br />

figures from the world of interior design<br />

including Abigail Ahern, Kelly Hoppen,<br />

Sophie Robinson and Mary Portas.<br />

Welcome back to series 5 of Interior<br />

P Design Masters. Can you tell us what<br />

viewers can expect from this series<br />

and why they should watch it?<br />

Brilliant designers, exciting locations<br />

A and eye-popping interior design. The<br />

show is such a springboard – that’s<br />

what I love about it. Banjo Beale has his<br />

own show, Micaela Sharp, Peter Irvine<br />

and Siobhan Murphy do presenting.<br />

Molly Coath and Fran Lee have worked<br />

with the amazing Matthew Williamson,<br />

and I saw a massive billboard advertising<br />

Paul Moneypenny’s new wallpaper range<br />

- felt like such a proud dad. This show<br />

can change your life.<br />

P<br />

How is it to be reunited with<br />

Michelle Ogundehin?<br />

Love her. People think we are chalk<br />

A and cheese but we have such a giggle<br />

on the show. Plus, you learn so much<br />

about interior design from her. Every day<br />

is a school day with Michelle.<br />

P<br />

Can you tell us a bit more about the<br />

designers taking part this year?<br />

The key to the show success is the<br />

A designers, it’s getting the right mix,<br />

not just of personalities but design<br />

styles. This year does not disappoint:<br />

we have quirky designers, serious<br />

designers but the one thing they have in<br />

common is that they are designers who<br />

are just starting out. On this show you<br />

always think that you’ve seen everything<br />

and then a designer comes along with<br />

something so uniquely beautiful, or in<br />

some cases hideously awful, but you are<br />

always surprised whether in a good way<br />

or bad!<br />

In your opinion, is there a common<br />

P design faux pas which designers<br />

tend to make, that you have seen in<br />

this series or across all series of Interior<br />

Design Masters?<br />

The most common faux pas is when<br />

A the designers forget the client and<br />

just do what they want to do. The<br />

client wanted high end luxury, but you<br />

like lime green and fuzzy felt so you<br />

decided to pop that on the wall instead<br />

- its madness! The amount of times we<br />

see this on the sofa and Michelle ends<br />

up telling them ‘It’s not about you!!’.<br />

Obviously, it makes great telly when these<br />

designers do it their way but we do end up<br />

with some unhappy clients.<br />

When you are with the designers as<br />

P they are working on their project, do<br />

you ever get the urge to get involved<br />

or give your opinion?<br />

I have to bite my tongue so badly,<br />

A but then I do have the worst poker<br />

face, so I end up saying it anyway.<br />

The series has been going on so long now<br />

that I think the designers can tell whether<br />

I like it or not. They’ll say ‘you hate it<br />

don’t you’ and I have to come clean. But<br />

in my defence if I LOVE a design I will<br />

PRENEUR WORLD 39

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