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Bloem - May 24

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Love and creativity<br />

intertwined<br />

Text: Justine Fortuin bouquet: africa flowers<br />

The life journeys of Lihann Basson and Janke Eloff<br />

initially started very traditionally. Janke studied<br />

Actuarial Science for two and a half years while<br />

Lihann studied education and taught for a few years.<br />

Janke was the first to take the leap to pursuit content creation<br />

full-time as the bug had already bitten her when she was<br />

delving into content creation and managing social media<br />

for a local singer. Lihann eventually caught on and left his<br />

teaching job to work with Janke full-time, creating content<br />

and managing social media.<br />

“Together, we founded Your Neon SA. Now, Lihann focuses on<br />

the business while I handle private clients. We still help each<br />

other where we can and work as a team as much as possible,”<br />

says Janke.<br />

Let’s start at the very beginning. Lihann and Janke’s story<br />

began in <strong>Bloem</strong>fontein, where fate brought them together<br />

through a mutual friend’s introduction. Lihann showed<br />

a great sense of boldness when he made his move with<br />

a spontaneous kiss. This defined their relationship, and<br />

according to Janke, he described it as “when you know, you<br />

know” and she didn’t mind one bit. “The rest is history!”<br />

Janke believes that people can learn a lot from Lihann. “For<br />

anyone, my advice is to shoot your shot,” says Janke. “Just<br />

decide to go for it, kiss the girl, and you might just end up<br />

marrying her a few years later.” Lihann and Janke are now<br />

engaged and eagerly awaiting their wedding.<br />

The pair says joint content creation happened by accident.<br />

“Lihann always supported me and helped me take videos for<br />

brands for my personal account. Brands soon wanted to work<br />

with us as a couple. Creating content together is also a lot of<br />

fun and it comes effortlessly to us. We love it and don’t just<br />

see it as a job,” says Janke.<br />

To them, the most rewarding aspect of their journey lies not<br />

just in the professional achievements but in the ability to<br />

pursue their passions wholeheartedly.<br />

“Having a job where she can’t wait to jump out of bed in the<br />

mornings is something that she never thought she’d achieve.<br />

It’s incredibly rewarding when someone comes up to us in<br />

public and tells us that our content either made them laugh<br />

or helped them in some way,” Janke shares.<br />

8 Get It <strong>Bloem</strong>fontein <strong>May</strong> 20<strong>24</strong> getitmagazine.co.za/bloemfontein

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