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The Impact of Technology Insertion on Organisations

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HFIDTC/2/12.2.1/1<br />

Versi<strong>on</strong> 3 / 21 November 2007<br />

include socio-technical systems [166], social shaping [169] and social c<strong>on</strong>structi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

technology [157].<br />

A number <str<strong>on</strong>g>of</str<strong>on</strong>g> researchers and authors have found that both technology and the decisi<strong>on</strong>s<br />

made in organisati<strong>on</strong>s bring about change. In large scale study <str<strong>on</strong>g>of</str<strong>on</strong>g> the introducti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

computers into different industries, Buchanan and Boddy [131] found that both<br />

management goals and technological factors caused changes to the organisati<strong>on</strong>.<br />

Similarly, the impact <strong>on</strong> jobs will vary within any organisati<strong>on</strong>. Some will be deskilled<br />

and others enriched. <str<strong>on</strong>g>The</str<strong>on</strong>g>y found that different c<strong>on</strong>diti<strong>on</strong>s will produce different changes<br />

and interacti<strong>on</strong>s, making it very difficult to predict the outcome <str<strong>on</strong>g>of</str<strong>on</strong>g> introducing new<br />

systems or organisati<strong>on</strong>al structures.<br />

Eas<strong>on</strong> [170] found that technology is very flexible and does not have deterministic effects<br />

<strong>on</strong> organisati<strong>on</strong>s. <str<strong>on</strong>g>The</str<strong>on</strong>g> technology is best regarded as a c<strong>on</strong>tributory or facilitating factor<br />

in the organisati<strong>on</strong>al outcomes that have been found. Three other sets <str<strong>on</strong>g>of</str<strong>on</strong>g> factors also<br />

c<strong>on</strong>tribute:<br />

Types <str<strong>on</strong>g>of</str<strong>on</strong>g> technology and applicati<strong>on</strong>. <str<strong>on</strong>g>The</str<strong>on</strong>g> use <str<strong>on</strong>g>of</str<strong>on</strong>g> different types <str<strong>on</strong>g>of</str<strong>on</strong>g> technology may make<br />

a difference. Mainframe and dumb terminals might lead to centralised c<strong>on</strong>trol whilst the<br />

use <str<strong>on</strong>g>of</str<strong>on</strong>g> networked pers<strong>on</strong>al computers might lead to decentralisati<strong>on</strong>. Management c<strong>on</strong>trol<br />

applicati<strong>on</strong>s should lead to tighter c<strong>on</strong>trol whereas computer aided design, decisi<strong>on</strong><br />

support systems, etc . . . should ‘augment human intellect’. . .<br />

<str<strong>on</strong>g>The</str<strong>on</strong>g> goals <str<strong>on</strong>g>of</str<strong>on</strong>g> the user organisati<strong>on</strong>. A major determinant <str<strong>on</strong>g>of</str<strong>on</strong>g> impact is the set <str<strong>on</strong>g>of</str<strong>on</strong>g> goals to<br />

which the user organisati<strong>on</strong> aspires when it invests in the technology. If the intenti<strong>on</strong> is to<br />

use the technology to replace jobs, that may be the outcome. If the intenti<strong>on</strong> is to create a<br />

m<strong>on</strong>itoring system to c<strong>on</strong>trol employee behaviour, the same technology might lead to this<br />

outcome. As the early socio-technical systems theorists put it, there is ‘organisati<strong>on</strong>al<br />

choice’ [164]; the same technology can be used to produce different organisati<strong>on</strong>al<br />

outcomes.<br />

<str<strong>on</strong>g>The</str<strong>on</strong>g> resp<strong>on</strong>se <str<strong>on</strong>g>of</str<strong>on</strong>g> the user community. Even the intenti<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> those investing in the<br />

technology are, however, not sufficient to predict the outcomes. Many outcomes are<br />

unplanned and unintenti<strong>on</strong>al. High failure rates and low utilisati<strong>on</strong> levels are certainly not<br />

planned and most staff reducti<strong>on</strong> levels are not actually achieved. <str<strong>on</strong>g>The</str<strong>on</strong>g> new technical<br />

system has to engage with the complex world <str<strong>on</strong>g>of</str<strong>on</strong>g> tasks, procedures and culture within the<br />

organisati<strong>on</strong>; it has to be part <str<strong>on</strong>g>of</str<strong>on</strong>g> a working socio-technical system. <str<strong>on</strong>g>The</str<strong>on</strong>g> many<br />

stakeholders at the receiving end <str<strong>on</strong>g>of</str<strong>on</strong>g> the new system will be active in resp<strong>on</strong>ding to the<br />

technical system to avoid negative c<strong>on</strong>sequences for themselves and where possible to<br />

achieve benefits. This is most <str<strong>on</strong>g>of</str<strong>on</strong>g>ten perceived as resistance to change as stakeholders<br />

defend against that which is not in their best interests. However, the resp<strong>on</strong>se to the<br />

technology may be positive as stakeholders find interesting ways to exploit the new<br />

functi<strong>on</strong>ality. Many companies, for example, are currently groaning under the unplanned<br />

weight <str<strong>on</strong>g>of</str<strong>on</strong>g> the e-mail traffic <str<strong>on</strong>g>of</str<strong>on</strong>g> their employees and are looking for ways <str<strong>on</strong>g>of</str<strong>on</strong>g> restricting it.<br />

<str<strong>on</strong>g>The</str<strong>on</strong>g>re is still c<strong>on</strong>siderable debate in the literature regarding the type and extent <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

influence that humans and technologies exert <strong>on</strong> organisati<strong>on</strong>al systems [171]. This issue<br />

has been described as the ‘problem <str<strong>on</strong>g>of</str<strong>on</strong>g> agency’ and has been subject to c<strong>on</strong>siderable<br />

debate as to whether humans and technologies should both be c<strong>on</strong>sidered ‘agents’. This is<br />

described by Orlikowski and Iacano [171] as <strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> the ‘key unresolved issues for our<br />

field’.<br />

36

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