lines love curves - BASF Coatings
lines love curves - BASF Coatings
lines love curves - BASF Coatings
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Waiting for green<br />
Green, bronze and brown – in their global trend<br />
report, the <strong>BASF</strong> designers describe which car colors<br />
will increase in popularity.<br />
Looking for color trends:<br />
Corinna Sy, designer at <strong>BASF</strong><br />
<strong>Coatings</strong> Europe, and Mark<br />
Gutjahr, head of Design Europe<br />
26 <strong>Coatings</strong> Partner 2012<br />
The automotive colors of the future will<br />
be “naturally cultivated.” Nuanced<br />
berry and copper tones will enhance<br />
the automotive color portfolio of tomorrow,<br />
along with the natural colors brown, blue and<br />
green, which will experience a rediscovery.<br />
While in recent years green has hardly played<br />
a role on the roads, in four to five years, the<br />
color is predicted to become more popular.<br />
These are the results of the <strong>BASF</strong> designers’<br />
2012-2013 trend forecast, which has just<br />
been published.<br />
Developments in the color world are particularly<br />
apparent outside the range of the<br />
staple colors black and silver. The brown<br />
trend predicted by <strong>BASF</strong> experts years ago is<br />
continuing. For instance, the color is already<br />
used for nearly seven percent of the newly<br />
registered cars in Germany and will remain<br />
at this high level. “There are signs that the<br />
need for more color on the roads is continuing<br />
and that, in the future, we will be tapping<br />
into further color spaces, such as bronzes<br />
and emeralds. Especially green is becoming<br />
more significant,” says the forecast of