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Political Bias on BBC, CNN, and Fox News - Doria

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grammatical <strong>and</strong> lexical analysis of a text can efficiently reveal ideological<br />

undert<strong>on</strong>es of the writer or even the society is because:<br />

the link between sociocultural practice <strong>and</strong> text is mediated by discourse practice; how a<br />

text is produced or interpreted...depends up<strong>on</strong> the nature of the sociocultural practice<br />

which the discourse is a part of...; the nature of the discourse practice of text producti<strong>on</strong><br />

shapes the text, <strong>and</strong> leaves 'traces' in surface features of the text.<br />

Fairclough 1995: 97<br />

That is to say, the particular textual features <strong>and</strong> choices of the writer in terms of, for<br />

example, lexis <strong>and</strong> structure of the text are remnants of the discourse practice which<br />

in turn is determined by sociocultural practices. In other words, structures <strong>and</strong><br />

practices of the social sphere (i.e. how the world works) affect the ways in which<br />

texts are created, distributed, <strong>and</strong> interpreted, <strong>and</strong>, additi<strong>on</strong>ally, through affecting the<br />

way texts are created <strong>and</strong> interpreted, social structures are in a way encoded in the<br />

features of the text (e.g. in the wordings or grammatical c<strong>on</strong>structi<strong>on</strong>s used). This<br />

relati<strong>on</strong>ship is reciprocal, as has been discussed in an earlier secti<strong>on</strong> in relati<strong>on</strong> to the<br />

media. C<strong>on</strong>sequently, it is the grammatical <strong>and</strong> lexical features of the text <strong>on</strong> which<br />

the analysis in this thesis will mainly be based.<br />

Finally, an important c<strong>on</strong>cept in terms of Fairclough's CDA is that of naturalizati<strong>on</strong>,<br />

as it plays an intricate role in underst<strong>and</strong>ing why it is necessary to analyze texts <strong>and</strong><br />

uncover any possible ideologies or hidden agendas in them. Naturalizati<strong>on</strong>, as it is<br />

understood in CDA, is, very briefly expressed, the making natural of certain ideas<br />

<strong>and</strong> practices that "can often be shown to originate in the dominant class or the<br />

dominant block" (Fairclough 1989: 33, also Fairclough [1995] 2003: 54). In other<br />

words, perceiving a certain discourse as natural is to see it as comm<strong>on</strong> sense<br />

(Fairclough 1989: 33) - something that is c<strong>on</strong>sidered normal to the extent that<br />

questi<strong>on</strong>ing its existence or functi<strong>on</strong> is not necessary or often even realized as a<br />

possibility. This kind of ideological power is "a significant complement to ec<strong>on</strong>omic<br />

<strong>and</strong> political power" (ibid.) particularly because "it appears to be neutral in struggles<br />

for power" (ibid.: 92, emphasis as in original). Naturalized aspects of discourse<br />

practices include not <strong>on</strong>ly grammatical <strong>and</strong> lexical aspects (e.g. the tu-vous<br />

distincti<strong>on</strong> in French where, in the simplest of explanati<strong>on</strong>s, tu is the informal you<br />

<strong>and</strong> vous the formal alternative), but also the "underlying interacti<strong>on</strong>al practices"<br />

13

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