BRUSSELS SOFTWARE CLUSTER - Bruxelles Invest & Export

adlogIx
CuStomer relatIonShIp management (Crm)
rue Bara 173-177
B-1070 Brussels (Belgium)
phone : + 32 2 400 75 01
fax : + 32 2 400 72 22
e-mail :
info@adlogix.eu
website :
www.adlogix.eu
Contact person
Allan SEGEBARTH
Jean-Jacques COURTEnS
function
Managing Partners
date of establishment
October 2007
number of employees (in Brussels)
8
activities in others countries
France, United Kingdom, Germany,
The netherlands, Spain, Portugal,
United States
12
SOFTWARE IN BRUSSELS
general description
Created in 2007 by a team with more than 10 years
of experience in the online advertising and web development
sector, AdLogix provides an end-to-end
resource management solution for the different
participants in the process of selling premium digital
advertising inventory. we focus on process optimization,
active inventory management, work flow
management and business analysis & reporting.
developed products
AdLogix is an end-to-end business process optimization
solution for the online advertising industry.
It works in conjunction with our client's ad server
and allows streamlining and optimizing the process
of selling online advertising space.
AdLogix is an end-to-end business process optimization
solution optimizing and streamlining the
process of selling and managing premium online
advertising space. It works in conjunction with our
client's ad server, CRM system, billing system and
other legacy systems.
Build around 4 operational pillars–sales management,
inventory control, workflow management
and in-depth reporting -AdLogix presents the user
an easy to use model to calculate and plan online
campaigns.
By tracking ordered, pre-ordered and free inventory,
our tool optimizes and manages the available
ad-inventory and accelerates the sales cycle. The
reporting module presents the different stake holders
in the company with customizable strategic,
financial and operational reports.
adlogix stands for:
■ Inventory control & management
■ Planning and pricing of online advertising
Campaigns
■ workflow management
■ Management reporting tools
■ Complementary to ad server solution
■ Customizable solution
■ Cost reduction and profit increase
SUPPLy CHAIn MAnAGEMEnT (SCM)
EnTERPRISE RESOURCE PLAnnInG (ERP)
targets and references
Our clients are publishers, magazines and media
groups selling the online advertising space on their
websites.
Innovative aspects/advantages
AdLogix is extremely flexible and easy to implement.
It is completely web based and presented
as a "software as a service". This reduces the total
cost of ownership and ensures our users to take
advantage of our permanent developments and
new functionalities. Our technology choices are
future oriented and ensure inter-operability with
existing management tools.