Teleuse@BOP3: A Qualitative Study - LIRNEasia

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20 PAKISTAN Location Protocol Age Gender SEC Immigration Education Occupation Tech and Other Experiences Urban Rural FGD HV + MM UME FGD HV + MM 30-40 male D/E Resident Primary / Secondary Daily Wage Laborers 20-30 45-60 30-35 20-25 15-25 20-30 25-30 30-40 female male + female female female male male female male + female D+E UME 15-20 male D/E D D/E D/E D/E D/E D/E D Resident Migrant Worker Family / Parents External Migrant Worker (Should have returned to the country within less than 3 months) Resident Worker Resident Resident External Migrant (should have returned to the country within less than 3 months) Male + Female (Migrant Worker Family / Parents) Primary / Secondary Primary / Secondary Primary / Secondary Secondary / Vocational Training Daily Labourer / Factory Worker Primary/Secondary Primary Primary Primary Student / Housewife / Worker Employed / Small Business / Housewife Daily Labourer / Factory Worker / Employed Laborer Small Entrepreneurs / Student / Small Job and Entrepreneurial Interests Local Workers / primarily engaged in agricultural activities Daily Wage Laborers / Employed Laborer Involved in Agricultural Practices / Local small enterprises Calls and Texting, 4 users must share phones (and are non owners), atleast 2 must have dual SIMs, atlease 2 others should use VAS Calls and Texting, some users must have faced some societal restrictions on mobile use in Pakistan, some should be non-owners but be using (somone else's) mobile phones on a regular basis Calls, receives money from external migrant family members 1 year plus mobile experience, sends money home, uses e-reloads, may have multiple SIMs 1 year plus mobile experience Calls, non owners but use the phone regularlly and show keen interest in adoption Calls, texts, use e-reloads, share their mobile, 2 people should be non-owners but have used other people's phones Calls and Texting, uses e-reloads and sends money home Calls, receives money from migrant family members Resident Primary Farmer / Small Scale Entreprenuer 2 year plus mobile experience, uses e-reloads
PHILIPPINES Location Protocol Age Gender SEC Immigration Education Occupation Tech and Other Experiences Urban Rural MGD HV + MM UME HV + MM UME 30-40 male E Local Low Income Residents Primary/Secondary Daily Wage Laborers 25 - 35 female E Local Low Income Residents Primary/Secondary Employed Laborer 20-30 male E 45-60 male + female 15-25 male E Internal Migratnt Worker. Migrated in last 1 year 20-30 female E Resident Primary/Secondary FGD 25-30 male E Local Low Income Residents Primary Migrant Worker Families / Parents Primary/Secondary Employed Laborer Employed Laborer Local / Agricultural Employment Primary/Secondary Small Business / Agricultural Support E Resident Primary Student / Small Scale Entreprenuer Calls and Texting, 2 users must share phones and also use other phones (eg. Public phones). 2 users must have used VAS Calls and Texting, 2 users must share phones and also use other phones (eg. Public phones). 2 users must have used VAS Calls, Texting and uses different types of VAS, owns multiple sims, uses internet from mobile, sends money home Calls, texting, uses VAS, uses e-reloads for phone, shares phone, may have multiple SIMs Calls, texting, uses e-reloads for phone Calls, receives money from migrant family members Calls and Texting, would like to use more sophisticated VAS, sometimes uses public phones 21
Page 1 and 2: Teleuse@BOP3: A Qualitative Study C
Page 4: 4 Contents Introduction 07 Review o
Page 8 and 9: 8 pyramid neglects the true base of
Page 10 and 11: 10 Sub Classification of the Resear
Page 12 and 13: 12 Location • According to the qu
Page 14 and 15: 14 Migration and Mobile Usage Needs
Page 16 and 17: 16 Methodology Sample of the Study
Page 18 and 19: 18 INDIA: West Zone Location Protoc
Page 22 and 23: 22 SRI LANKA Location Protocol Age
Page 24 and 25: 24 Research Locations Location Sele
Page 26 and 27: 26 In the south zone, the study was
Page 28 and 29: 28 Thailand In Thailand Chiang Mai
Page 30 and 31: 30 Review of Field Research Process
Page 32 and 33: 32 Demographic Trends Gender Gender
Page 34 and 35: 34 Female respondents from both the
Page 36 and 37: 36 being once in a week to once in
Page 38 and 39: 38 for similar reasons like coordin
Page 40 and 41: 40 failure to understand why their
Page 42 and 43: 42 them in using the phone. In Thai
Page 44 and 45: 44 Maneesh in Srirangapattana. They
Page 46 and 47: 46 the male rural group discussion
Page 48 and 49: 48 acceptable teleuse practice. In
Page 50 and 51: 50 In Pakistan, Bangladesh and Indi
Page 52 and 53: 52 As a result, in terms of the age
Page 54 and 55: 54 super abundance of shops in all
Page 56 and 57: 56 Visayas and Mindanao, major infr
Page 58 and 59: 58 three to four years. In Kundur,
Page 60 and 61: 60 outstrips the supply. They also
Page 62 and 63: 62 Institutional Resources Institut
Page 64 and 65: 64 In Pakistan and Bangladesh, the
Page 66 and 67: 66 hand counted land phones with mo
Page 68 and 69: 68 In Philippines, even though ther
Page 70 and 71:
70 Male respondents above 25 years
Page 72 and 73:
72 friend forgot and she missed out
Page 74 and 75:
74 before above and beyond his regu
Page 76 and 77:
76 countries said that although you
Page 78 and 79:
78 Lanka again in Dipali. While the
Page 80 and 81:
80 In Sri Lanka, Dhanambra also fee
Page 82 and 83:
82 ‘textmates’. Textmates are d
Page 84 and 85:
84 Business and Entrepreneurial Mob
Page 86 and 87:
86 manufacturer where her job is to
Page 88 and 89:
88 respondents distrust mobile tech
Page 90 and 91:
90 reload and even network challeng
Page 92 and 93:
92 explaining why perceived benefit
Page 94 and 95:
94 Migration and Mobile Usage Needs
Page 96 and 97:
96 Financial Coordination Financial
Page 98 and 99:
98 are more likely to have someone
Page 100 and 101:
100 frequently lost money, the bus
Page 102 and 103:
102 services from their friends and
Page 104 and 105:
104 SMS is the primary ‘more than
Page 106 and 107:
106 Since most of the respondents i
Page 108 and 109:
108 The direction for Mobile 2.0 se
Page 110 and 111:
110 discussions in Philippines ment
Page 112 and 113:
112 more ready access to cable TV t
Page 114 and 115:
114 most of the text message in Phi
Page 116 and 117:
116 Sri Lanka is also the only coun
Page 118 and 119:
118 advices, to servicing and credi
Page 120 and 121:
120 Jain, Abhay, and B. S. Hundal.
Page 122 and 123:
122 http://esa.un.org/wup/source/co
Page 124:
Teleuse at the base of the pyramid
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Teleuse@BOP3: A Qualitative Study - LIRNEasia

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