Teleuse@BOP3: A Qualitative Study - LIRNEasia

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22 SRI LANKA Location Protocol Age Gender SEC Immigration Education Occupation Tech and Other Experiences Urban Rural FGD HV + MM UME FGD 20-30 male D/E Resident Primary HV + MM 30-40 20-30 45-60 30-35 15-25 25-30 female D/E 30-40 male female male + female female male male + female D/E D/E 20-25 female D/E Resident Worker Secondary / Vocational Training Daily Labourer / Factory Worker 1 year plus mobile experience D/E UME 15-20 male D/E D D/E Resident Resident Migrant Worker Family / Parents External Migrant Worker (Should have returned to the country within less than 3 months) Resident External Migrant (should have returned to the country within less than 3 months) Male + Female (Migrant Worker D Primary Family / Parents) Resident Primary / Secondary Primary / Secondary Primary / Secondary Primary / Secondary Primary/Secondary Primary Primary Daily Wage Laborers Student / Housewife / Worker Employed / Small Business / Housewife Daily Labourer / Factory Worker / Employed Laborer Small Entrepreneurs / Student / Small Job and Entrepreneurial Interests Local Workers / primarily engaged in agricultural activities Daily Wage Laborers / Employed Laborer Involved in Agricultural Practices / Local small enterprises Farmer / Small Scale Entreprenuer Calls and Texting, 4 users must share phones (and are non owners), atleast 2 must have dual SIMs, atlease 2 others should use VAS Calls and Texting, some should be non-owners but be using (somone else's) mobile phones on a regular basis Calls, receives money from external migrant family members 1 year plus mobile experience, sends money home, uses e-reloads, may have multiple SIMs Calls, non owners but use the phone regularlly and show keen interest in adoption Calls, texts, use e-reloads, share their mobile, 2 people should be non-owners but have used other people's phones Calls and Texting, uses e-reloads and sends money home Calls, receives money from migrant family members 2 year plus mobile experience
Respondent Profiles OCCUPATION PROFILES Daily Wage Laborers Student Employments which are non-contractual and involve being paid on a daily basis such as rickshaw pullers, tuk tuk drivers, weight bearers, sweat shop workers and construction workers among others. Individuals with educational qualification from formal institutions collaborating with national standards or of professional courses which helped endow certain occupation specific skills. Housewife Married woman, can help husband in earning the family’s livelihood Employed Laborer Farming Support Small Scale Entrepreneurs Employments which involve having a contractual binding between the employer and the employee and salaries are paid on a monthly basis. Examples of such employees can involve waiters, delivery boys, sales staff, domestic help, car drivers for companies and individuals, nurses, Landless laborers who work on a daily, a monthly or a seasonal rate. It involves farmers, delivery personnel, poultry assistants and other similar groups. Individuals who are involved in earning their own livelihood through micro business ventures like providing any kinds of services like roadside vendors of food, small product sellers, repairers to producers of cottage industry goods. 23
Page 1 and 2: Teleuse@BOP3: A Qualitative Study C
Page 4: 4 Contents Introduction 07 Review o
Page 8 and 9: 8 pyramid neglects the true base of
Page 10 and 11: 10 Sub Classification of the Resear
Page 12 and 13: 12 Location • According to the qu
Page 14 and 15: 14 Migration and Mobile Usage Needs
Page 16 and 17: 16 Methodology Sample of the Study
Page 18 and 19: 18 INDIA: West Zone Location Protoc
Page 20 and 21: 20 PAKISTAN Location Protocol Age G
Page 24 and 25: 24 Research Locations Location Sele
Page 26 and 27: 26 In the south zone, the study was
Page 28 and 29: 28 Thailand In Thailand Chiang Mai
Page 30 and 31: 30 Review of Field Research Process
Page 32 and 33: 32 Demographic Trends Gender Gender
Page 34 and 35: 34 Female respondents from both the
Page 36 and 37: 36 being once in a week to once in
Page 38 and 39: 38 for similar reasons like coordin
Page 40 and 41: 40 failure to understand why their
Page 42 and 43: 42 them in using the phone. In Thai
Page 44 and 45: 44 Maneesh in Srirangapattana. They
Page 46 and 47: 46 the male rural group discussion
Page 48 and 49: 48 acceptable teleuse practice. In
Page 50 and 51: 50 In Pakistan, Bangladesh and Indi
Page 52 and 53: 52 As a result, in terms of the age
Page 54 and 55: 54 super abundance of shops in all
Page 56 and 57: 56 Visayas and Mindanao, major infr
Page 58 and 59: 58 three to four years. In Kundur,
Page 60 and 61: 60 outstrips the supply. They also
Page 62 and 63: 62 Institutional Resources Institut
Page 64 and 65: 64 In Pakistan and Bangladesh, the
Page 66 and 67: 66 hand counted land phones with mo
Page 68 and 69: 68 In Philippines, even though ther
Page 70 and 71: 70 Male respondents above 25 years
Page 72 and 73:
72 friend forgot and she missed out
Page 74 and 75:
74 before above and beyond his regu
Page 76 and 77:
76 countries said that although you
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78 Lanka again in Dipali. While the
Page 80 and 81:
80 In Sri Lanka, Dhanambra also fee
Page 82 and 83:
82 ‘textmates’. Textmates are d
Page 84 and 85:
84 Business and Entrepreneurial Mob
Page 86 and 87:
86 manufacturer where her job is to
Page 88 and 89:
88 respondents distrust mobile tech
Page 90 and 91:
90 reload and even network challeng
Page 92 and 93:
92 explaining why perceived benefit
Page 94 and 95:
94 Migration and Mobile Usage Needs
Page 96 and 97:
96 Financial Coordination Financial
Page 98 and 99:
98 are more likely to have someone
Page 100 and 101:
100 frequently lost money, the bus
Page 102 and 103:
102 services from their friends and
Page 104 and 105:
104 SMS is the primary ‘more than
Page 106 and 107:
106 Since most of the respondents i
Page 108 and 109:
108 The direction for Mobile 2.0 se
Page 110 and 111:
110 discussions in Philippines ment
Page 112 and 113:
112 more ready access to cable TV t
Page 114 and 115:
114 most of the text message in Phi
Page 116 and 117:
116 Sri Lanka is also the only coun
Page 118 and 119:
118 advices, to servicing and credi
Page 120 and 121:
120 Jain, Abhay, and B. S. Hundal.
Page 122 and 123:
122 http://esa.un.org/wup/source/co
Page 124:
Teleuse at the base of the pyramid
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Teleuse@BOP3: A Qualitative Study - LIRNEasia

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