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Conditioning Agents for Hair and Skin

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290 Westman<br />

Exhibit 2 Continued<br />

III. TOTAL COST OF ALL FORMULA INGREDIENTS<br />

(excludes compounding, filling, packaging, etc.):<br />

A. Maximum cost (e.g., $0,475/16 fl.oz. product):<br />

B. Line or individual SKU limitations:<br />

C. Other:<br />

IV. CLAIMS:<br />

A. Ingredient Based Claims:<br />

Note Claims <strong>for</strong>: a. The presence of specific ingredients or type of<br />

ingredients (i.e., Formula contains INGREDIENT<br />

XYZ).<br />

b. The per<strong>for</strong>mance benefit that is to result (only<br />

when applicable).<br />

1.<br />

2.<br />

3.<br />

4.<br />

b. Resultant Per<strong>for</strong>mance<br />

a. Ingredient/Ingredient Type Benefit<br />

Per<strong>for</strong>mance Based Claims:<br />

1.<br />

2.<br />

3. .<br />

4.<br />

Competitive Product Based Claims:<br />

(Describe claim <strong>and</strong> specific competitive product(s)/product version(s).)<br />

1.<br />

2.<br />

3.<br />

4.<br />

(continued)

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