Maxi – the leader in the Republic of Srpska - Delta Holding
Maxi – the leader in the Republic of Srpska - Delta Holding
Maxi – the leader in the Republic of Srpska - Delta Holding
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Retail<br />
COOPERATION BETWEEN JUGOHEMIJA AND DELTA RETAIL<br />
A pharmacy<br />
<strong>in</strong> a Tempo center<br />
THE SECOND CONFERENCE OF THE PROGRESSIVE MAGAZINE<br />
All about retail<strong>in</strong>g<br />
<strong>in</strong> Serbia<br />
The representatives <strong>of</strong> <strong>Delta</strong> <strong>Maxi</strong> took part <strong>in</strong> <strong>the</strong> Second Conference <strong>of</strong> <strong>the</strong> Progressive<br />
Magaz<strong>in</strong>e <strong>in</strong> Vrnjačka Banja, from June 4 to June 6.<br />
More than 220 national and foreign participants attended <strong>the</strong> presentations <strong>of</strong> <strong>the</strong><br />
lead<strong>in</strong>g persons <strong>of</strong> <strong>the</strong> national and <strong>in</strong>ternational consumer goods sectors. The<br />
ma<strong>in</strong> <strong>the</strong>mes were retail<strong>in</strong>g <strong>in</strong> Serbia, trade market<strong>in</strong>g, logistics and distribution. Particular attention was<br />
drawn by <strong>the</strong> presentations <strong>of</strong> Rajko Mandić, <strong>the</strong> director <strong>of</strong> category management <strong>of</strong> <strong>Delta</strong> <strong>Maxi</strong>, about consumers’<br />
habits <strong>–</strong> <strong>the</strong> trader to <strong>the</strong> buyer, and by Sanja Jevđenijević, <strong>the</strong> director <strong>of</strong> HR <strong>Delta</strong> <strong>Maxi</strong>, who spoke<br />
about <strong>in</strong>terim education processes and tra<strong>in</strong><strong>in</strong>g.<br />
ARTISTIC PRODUCTION IN MAXI<br />
SupermARTket <strong>in</strong> Višnjićeva<br />
In <strong>the</strong> <strong>Maxi</strong> supermarket <strong>in</strong> Višnjićeva Street <strong>in</strong> <strong>the</strong> center <strong>of</strong> Belgrade, between 10 and 20 May 2007, a salesexhibition<br />
<strong>of</strong> contemporary Serbian artistic production was organized - SupermARTket. This unusual drive,<br />
which came <strong>in</strong>to be<strong>in</strong>g as a comb<strong>in</strong>ation <strong>of</strong> <strong>the</strong> ideas <strong>of</strong> Remont, an <strong>in</strong>dependent artistic association, <strong>Delta</strong><br />
<strong>Maxi</strong> and Mosaic agency, is an ambitious attempt to have <strong>the</strong> everyday needs <strong>of</strong> <strong>the</strong> citizens meet with those<br />
“o<strong>the</strong>r” <strong>in</strong>tellectual needs.<br />
Works <strong>of</strong> art were exhibited <strong>in</strong> light boxes usually used to advertise different products which is yet ano<strong>the</strong>r<br />
way to attempt orig<strong>in</strong>al communication with <strong>the</strong> consumers.<br />
The pr<strong>of</strong>essional jury pronounced <strong>the</strong> work <strong>of</strong> Viktor Šekularac <strong>the</strong> w<strong>in</strong>ner, while <strong>the</strong> largest number <strong>of</strong><br />
consumers voted for <strong>the</strong> work <strong>of</strong> Žana Poliakov.<br />
Inside <strong>the</strong> Tempo center <strong>in</strong> New<br />
Belgrade, <strong>in</strong> Block 53, a Jugohemija<br />
pharmacy was opened, <strong>the</strong> first<br />
such <strong>in</strong> <strong>Delta</strong> retail facilities.<br />
The pharmacy <strong>of</strong>fers a large<br />
number <strong>of</strong> medicaments, sanitation<br />
equipment and auxiliary<br />
preparations. On <strong>the</strong> day <strong>of</strong> <strong>the</strong><br />
open<strong>in</strong>g, <strong>the</strong> pharmacy was sell<strong>in</strong>g,<br />
at promotional prices, multivitam<strong>in</strong><br />
preparations, sun-tann<strong>in</strong>g<br />
lotions and top quality SebaMed<br />
medical cosmetics.<br />
Jugohemija pharmacies will be<br />
opened <strong>in</strong> o<strong>the</strong>r facilities <strong>of</strong> <strong>the</strong><br />
<strong>Maxi</strong> and Tempo cha<strong>in</strong>s.<br />
MAXI PRIZE WINNING GAME COMPLETED<br />
Honda Jazz <strong>in</strong> Zrenjan<strong>in</strong><br />
The great <strong>Maxi</strong> prize w<strong>in</strong>n<strong>in</strong>g<br />
game “Keep <strong>the</strong> receipt and<br />
submit its number” took more<br />
than two months to complete<br />
and, <strong>in</strong> all this time, <strong>Maxi</strong> received<br />
more than 400,000<br />
messages. The luckiest was<br />
Darko Vukić, <strong>of</strong> Zrenjan<strong>in</strong>,<br />
and <strong>the</strong> Honda Jazz automobile<br />
went to his address.<br />
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