Maxi – the leader in the Republic of Srpska - Delta Holding

Robert Ferko, the new Delta Holding vice-president
for food processing
Food for the region
4
As of July 1, Delta Holding vicepresident
for foodstuffs production
is Robert Ferko (42). The hiring of
this renowned businessman from
Slovenia, with enormous experience
in foodstuffs production, coincides
with the ambitions of Delta to
take a decisive step into the area of
food processing on the national and
international markets.
“The possibility to work together
with Delta appeared at the moment
when I, in my previous engagement,
took a different view concerning
further development of the company.
I have already had an opportunity
to meet Delta in real estate
activities, in retail and, even, in the area of foodstuffs production.
I knew it was a company striving to meet the highest standards in
everything they did so that, when the opportunity arose for an engagement
covering such diverse areas I could not refuse.”
Robert Ferko told us that he was familiar with the countries of the
region because his business took him three or four days a week to
Serbia, Bosnia and Herzegovina, Macedonia, Albania, Croatia.
Business and pleasure
Robert Ferko declares himself a sportsman. He gets up early
and jogs every morning .His business, he says, is his hobby.
He has a Master of Science degree in foodstuffs technologies.
He is completing his doctoral studies at the University
of Ljubljana. He has worked in food industry since 1989. His
last position, before coming to Delta, was the position of the
top man in Droga Kolinska.
He is married and has two children.
“Upon my arrival in Belgrade, to this company, I saw for myself that
Delta was something special in Serbia. When I enter the company
I feel as though I were in a different world; this is a company that
maintains the highest western standards.”
Robert Ferko, a man with 20 years of experience in foodstuffs production,
says that Delta’s decision to unify food processing is logi-
We present...
cal and very useful. All efforts in this part of the company will be
focused on the market and positions of certain brands which would
not have been possible if the food business had been a part of some
other area.
“At this moment we are completing the preparations for launching
Aqua Gala water on the market. Toward the end of August regular
production of the Mioni water factory in Mionica will start. As of
September 1, Mioni water will appear on the shelves of retail outlets.
To the end of the year four million liters of water will be placed on
the market. Next year no less than 22 million liters will be marketed.
We know our plans are very ambitious but we believe that with the
DMD distribution and cooperation with our retail service this will
be possible.”
At the same time, two new projects are being prepared – coffee and
confections factories. Both production lines are tied to Stara Pazova
where Delta already owns a location. Until the mid-2008, the first
coffee packs and the beginning of the confections production are
expected.
“Yuhor is a pretty well equipped factory with an impressive technological
discipline which make it possible for the factory to meet and
maintain the highest standards” says the vice-president of Delta
Holding. “Yuhor is a good and well-known brand, but still we have
to extend our efforts to develop sub-brands of certain products associated
with the Yuhor name. What is necessary is the profiling, the
definition of the products that this factory production will be based
on. Also, in accordance with the world trends appearing on the Serbian
market in ever larger numbers, we will pay greater attention to
the chicken meat products.”
Along the financial stability characteristic
for the Danubius so far,
Robert Ferko announced an increased
focus on the demands of
the market. Innovations in the area
of durum pasta and the redesigning
of the packaging are examples
of such activities and Robert Ferko
announced new activities in the
area of milling industry, a closer
cooperation with the bakers, manufacture
of semi-finished products
for some other industries as well as
the new health food products.
“Delta has decided to develop food industry brands not only on the
domestic but also on the foreign markets. This means that our products
will not be marketed only in Serbia, but also in Slovenia, Croatia,
Rumania, Bulgaria and Albania. At this moment, we are establishing
the architecture of the whole organization of food processing. Our
plans are very ambitious and cannot be reached exclusively through
organic growth. Because of that, our vision includes business and
technical cooperation on the regional markets, even acquisitions.”
Jugohemija at the Symposium of Pharmacologists
In the middle of June, on Kopaonik, the Association of Pharmacologists of Serbia organized the 49th Symposium
of Pharmacologists.
In addition to the official program, a number of mini-symposia were held. One of the best attended was the
educational and professional gathering organized by Jugohemija. The theme of the gathering, “Is there a
cure for the future?” was addressed by the general director of Jugohemija, Smiljko Mileusnić-Adžić, the director
of Jugohemija-Farmacija, Vladimir Gravara, the director of the Fund for Health Insurance, Svetlana
Vukajlović, and some others.