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Magazine BEAST #15 2019

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4<br />

#Business | Innovation<br />

BUILDING AN<br />

ENTREPRENEURSHIP-FRIENDLY<br />

ENVIRONMENT<br />

BY ALEXANDRE KEILMANN<br />

The country of Luxembourg is known for its steel industry,<br />

financial services and more recently for its ICT expertise.<br />

To further allow the development of these industries<br />

among others, the Grand-Duchy has been favoring<br />

innovation and entrepreneurship through several<br />

initiatives for several years, one of which being the House<br />

of Entrepreneurship. Founded in October 2016, the House<br />

of Entrepreneurship was launched on the initiative of the<br />

Chamber of Commerce and the Ministry of the Economy<br />

and aims at helping entrepreneurs in their entire journey.<br />

We met with its CEO and Director Entrepreneurship of the<br />

Chamber of Commerce, Tom Baumert, to discuss some of<br />

the main projects led by the House of Entrepreneurship<br />

and how it answers to the challenges currently faced by<br />

entrepreneurs in Luxembourg, and in the Greater Region.<br />

The House of Entrepreneurship can be labelled as a<br />

platform, or «one-stop shop», bringing together all<br />

the parties involved in the creation of a new company.<br />

«We also benefit from the support of the Ministry of<br />

the Economy, and our main mission is to federate the<br />

actors and people involved in the process of creating and<br />

developing businesses. Back in the days, different entities<br />

were located all around the country. Now, the House of<br />

Entrepreneurship is a unique point of contact located<br />

in the capital of Luxembourg» highlights Tom Baumert,<br />

explaining that all necessary information is now available<br />

at the House of Entrepreneurship. He continues: «it brings<br />

more coherence and also consistence to entrepreneurs:<br />

through our organization, they can also have an easy<br />

access to information and can easily figure out who their<br />

appropriate contact for specific tasks is».<br />

Since its creation, the House of Entrepreneurship has<br />

been a great success as it has been in contact with more<br />

than 80,000 clients, sharing information with them but<br />

also promoting Luxembourg as an entrepreneurship hub,<br />

with more and more players participating and allowing the<br />

enhancement of the program.<br />

«A similar initiative called ‘Espace Entreprise’, existed<br />

back in 2015 at the Chamber of Commerce. Since<br />

launching in late 2016, we have seen a rise of 281%<br />

in the number of clients contacting us, showing<br />

how successful the House of Entrepreneurship is.<br />

Our goal is also to bring more partners on board,<br />

from administrations to private-public partners, etc.,»<br />

underlines the CEO.<br />

A one-stop shop to allow entrepreneurs to grow and<br />

develop<br />

The House of Entrepreneurship first focused on the<br />

administrative procedures, which can sometimes be<br />

a burden, even if Luxembourg has been smoothing<br />

it over the years. As explained by Tom Baumert,<br />

«this section of the House of Entrepreneurship is still<br />

popular, with many questions being asked to – and<br />

answered by – our experts. Yet, our focus grew and<br />

we are now also helping companies that are already<br />

established on Luxembourgish soil. They often come<br />

up with interrogations and our job is to point them<br />

in the right direction and tell them which partner(s)<br />

will be able to accompany them, depending on the<br />

challenge they are facing».<br />

Moreover, in a context of digital transformation,<br />

the Chamber of Commerce and the House of<br />

Entrepreneurship have also launched an initiative called<br />

«Go Digital», which aims at helping SMEs tackle the<br />

current challenges and embrace today’s digital world.<br />

However, this is not the only initiative the Chamber of<br />

Commerce and the House of Entrepreneurship have<br />

launched to support already established entrepreneurs<br />

in Luxembourg: «Several other aspects are also being<br />

covered by our different initiatives, namely facilitating<br />

business transfers/successions, helping entrepreneurs<br />

who are facing difficulties, sharing best practices<br />

through a mentoring program, … In other words, we<br />

are bridging the gap between the different players of<br />

the innovation/entrepreneurship ecosystem: we are<br />

creating synergies,» highlights the CEO.<br />

<strong>BEAST</strong> MAGAZINE <strong>#15</strong>

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