saxelmZRvanelo “qali da biznesiâ€Â
saxelmZRvanelo “qali da biznesiâ€Â
saxelmZRvanelo “qali da biznesiâ€Â
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saojaxo biznesis arsi<br />
<strong>da</strong> misi maxasiaTeblebi<br />
saojaxo biznesis Ziri-<br />
Tadi maxasiaTeblebi<br />
saojaxo biznesi, zoga<strong>da</strong>d biznesis erT erTi yvelaze Zveli <strong>da</strong> gavrcelebuli<br />
organizaciuli formaa. dReisaTvis msoflioSi cnobili Zalian<br />
bevri firma <strong>da</strong> korporacia erT dros warmatebuli saojaxo biznesis<br />
mravalwliani ganviTarebis Sedegia.<br />
saojaxo biznesi aris biznesis organizaciis iseTi forma, romlis mmarTveli<br />
jgufi Sedgeba misive <strong>da</strong>mfuZneblebisagan, anu bizness afuZneben axlonaTesauri<br />
kavSiris mqone pirebi (ojaxis wevrebi) <strong>da</strong> Semdgom marTvasac<br />
igive pirebi axorcieleben.<br />
• biznesis erTi konkretuli mimarTuleba (ar gamoirCeva mraval<strong>da</strong>rgovnebiT);<br />
• Semosavlebis Se<strong>da</strong>rebiT mcire moculoba. aseTi biznesi, rogorc<br />
wesi miekuTvneba mcire, iSviaT SemTxvevebSi saSualo biznesis kategorias;<br />
• biznesis iuridiuli forma – individualuri sawarmoa (iSviaT<br />
SemTxvevaSi S.p.s);<br />
• umravles SemTxvevebSi sastarto kapitali warmoadgens ojaxis<br />
wevrTa <strong>da</strong>nazogs;<br />
• umetes SemTxvevebSi ganicdian sabrunavi kapitalis ukmarisobas <strong>da</strong><br />
am deficits ivseben sesxebiT (bankebi<strong>da</strong>n, ufro xSirad mikrosafinanso<br />
organizaciebi<strong>da</strong>n an kerZo wyaroebi<strong>da</strong>n);<br />
• fokusirebulni arian bazris konkretul segmentze;<br />
mTavari upiratesoba sakuTari biznesis warmoebisa mogebasTan erTad aris<br />
sakuTari <strong>da</strong>moukidebloba.<br />
“es Cemi biznesia” SegiZlia uTxraT sakuTar Tavs. sakuTar biznesSi nebismieri<br />
warmateba Tu warumatebloba <strong>da</strong>mokidebulia mxolod Tqvenze.<br />
saojaxo biznesis <strong>da</strong>wyebisas ki fraza “Cemi biznesi” icvleba <strong>da</strong> igi iRebs<br />
Semdeg saxes - “Cveni biznesi”.<br />
ojaxuri biznesis mmaTveli menejeri awydeba iseTive problemebs rogorsac<br />
nebismieri mcire biznesis mmarTveli menejeri . miuxe<strong>da</strong>vad amisa ,ojaxuri<br />
biznesis mTavari ganmasxvavebeli faqtori <strong>da</strong> sirTule aris is, rom<br />
am biznesSi ZiriTa<strong>da</strong>d <strong>da</strong>saqmebulni arian ojaxis wevrebi <strong>da</strong> naTesavebi,<br />
biznesSi maTTan urTierToba ki gansakuTrebul specifikas moiTxovs. saojaxo<br />
biznesis menejeris <strong>da</strong>matebiT funqciad SeiZleba miviCnioT samsaxurSi<br />
naTesavebs Soris urTierTobebis kontroli <strong>da</strong> <strong>da</strong>regulireba.<br />
saojaxo biznesis warmoeba, arc Tu iseTi martivi saqmea, rogorc erTi<br />
SexedviT Cans. Tumca arc iseTi rTulia, rom am sirTuleebis SegveSindes<br />
<strong>da</strong> xeli aviRoT Cvens ganzraxvaze. mTavaria vicodeT, Tu ra <strong>da</strong>brkolebebia<br />
SesaZlo rom Segvxvdes <strong>da</strong> vicodeT maTi ga<strong>da</strong>laxvis gzebi.<br />
modiT CamovTvaloT is ZiriTadi problemebi, romlebsac SesaZloa a<strong>da</strong>miani<br />
waawydes saojaxo biznesSi.<br />
saojaxo biznesis warmoebis<br />
problemuri<br />
faqtorebi<br />
• ojaxis wevrebis erTad muSaobisas, maT Soris warmoqmnili uaryofi-<br />
Ti an <strong>da</strong>debiTi emociebi;<br />
• konfliqti SeZleba warmoiSvas warmoebis raodenobis , gayidvebis,<br />
Tu pesonalTan urTierTobebis sakiTxebSi;<br />
• ojaxur biznesSi ucxo a<strong>da</strong>mianebis <strong>da</strong>saqmebis maRali done;<br />
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