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ITB Berlin News 2019 - Day 3 Edition

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SPECIAL FEATURE 21

SPECIAL FEATURE 21 BUSINESS TRAVEL The changing face of mobility Smart mobility concepts for the future were presented at this week’s ITB Business Travel Forum. The Forum also provided information and insights on innovative approaches such as mobility apps and ride sharing services, which will have a longterm impact on business travel in the future. The two-day event also highlighted how the business travel market can react to the challenges posed by the everquickening pace of new sharing concepts, digitalisation and globalisation. At an event moderated by Christopher Bergau, Market Manager at Airbnb Work, travel managers from three countries related their experiences working in the sharing economy. Catherine Logan, regional vice president EMEA, Global Business Travel Association, reported on the GBTA Corporate Travel Industry Trends. Prof. Dr.-Ing. André Bruns, a specialist in mobility management and transport planning at Hochschule RheinMain, provided a comprehensive overview of mobility concepts and alternatives. In his view, corporate mobility management is an effective way of optimising a company’s mobility needs. However, this instrument can achieve much more than focusing on business travellers. It needs to take every journey of workers, customers and guests into account to show its real worth and help create solutions to meet the challenges of the dynamic world of mobility and transport Christopher Bergau Market Manager, Airbnb Work CityLoop: Ride sharing for business travellers Jörg Mayer Founder & CEO, CityLoop Travel GmbH As part of ITB Berlin’s focus on smart future mobility concepts, CityLoop Travel is presenting the first ride-sharing service for business travellers. A start-up founded by German entrepreneur Jörg Mayer, CityLoop is promoting its innovative limousine service that focuses on medium-distance journeys. As a travel agency, CityLoop books individually-priced seats in first class vehicles that operate as part of scheduled services. The circular routes or so-called “loops” connect hotspots such as airports and major corporations and are serviced by select, experienced chauffeur service companies multiple times daily following a fixed timetable. In a presentation at ITB Berlin, Mayer told the audience that he had used the CityLoop on a five-hour journey from Walldorf in Baden- Württemberg to the German capital. “The idea for CityLoop was inspired by the many years of experience of our team travelling for business,” Mayer said. “As a travel agency, CityLoop has set out to connect the various means of transport and to provide a completely new business travel experience with a punctual and reliable chauffeur service on medium-distance journeys.” Following its ITB launch, CityLoop will launch trial operations with initial loops between “super hotspots” such as airports in Frankfurt, Stuttgart and Baden- Baden, and the SAP headquarters in Walldorf. Ticket prices start at €79 per 100 kilometres Hall 7.1a / Stand 300 ITB BERLIN NEWS • Friday 8 th March 2019

ITB Berlin News