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NOSSO PROJETO É<br />

CONSTRUIR UM<br />

ARMAZÉM NA CALIFÓRNIA,<br />

ONDE JÁ TEMOS PARCEIROS,<br />

LEVANDO PARA OS CLIENTES A<br />

MADEIRA JÁ NACIONALIZADA E<br />

DE ACORDO COM OS PROCESSOS<br />

VIGENTES NO PAÍS<br />

FELIPE MACEDO<br />

Carlos Queiroz, Daniela Bueno e Felipe Macedo,<br />

sócios-proprietários da MM Wood Brazil<br />

o produto, mesmo que isso exija investimentos pesados”,<br />

indica Ronaldo sobre as formas de melhorar os resultados.<br />

NOVOS HORIZONTES<br />

Outro desafio é superar as más impressões geradas no<br />

mercado internacional pelos concorrentes nacionais. “A madeira<br />

brasileira, com a qualidade que nós garantimos, tem<br />

aceitação excelente em países com muitos compradores,<br />

como China e Índia, mas o trabalho de menor qualidade<br />

de algumas empresas daqui atrapalha nossa atividade”,<br />

lamenta Felipe, que ainda revela como é importante manter<br />

critérios rígidos junto aos fornecedores da matéria-prima<br />

seja qual for o tipo de madeira. Madeiras nobres nativas,<br />

por exemplo, fazem parte dos planos de expansão dos<br />

negócios. “Já recebemos algumas propostas para trabalhar<br />

com a madeira que vem do norte do Brasil, que tem grande<br />

valor para o setor moveleiro. Essa é uma frente de negócios<br />

que pretendemos levar para o mercado norte-americano”,<br />

projeta Felipe.<br />

O crescimento da empresa vai para além da variedade<br />

de madeira comercializada e atinge o volume das exportações.<br />

A MM Wood Brazil exporta atualmente 5 mil m 3<br />

por mês e tem expectativa de ainda em 2021 triplicar essa<br />

quantidade. Para o ano de 2022 o objetivo é chegar a 23<br />

mil m 3 a cada 30 dias.<br />

Além de Felipe Macedo, a MM Wood Brazil conta com<br />

os sócios Carlos Queiroz e Daniela Bueno para atingir os<br />

objetivos traçados pela empresa.<br />

operation on U.S. soil. “Our project is to build a warehouse<br />

in California, where we already have relationships, providing<br />

customers with timber already nationalized according<br />

to the processes in force in that Country,” stresses the Director.<br />

There are several challenges along the way and the<br />

main one, according to Director Macedo, is related to<br />

Brazilian export legislation, which demands a lot from the<br />

exporter with increasingly more bureaucratic procedures.<br />

“The Government, in the face of market growth, has greatly<br />

limited pine exports and imposes new rules from one hour<br />

to the next,” laments the Director about the new guideline<br />

for exporting timber that exceeds 25 mm in thickness. But,<br />

on the other hand, Wood Buyer Macedo values the importance<br />

of the national raw material. “The processes carried<br />

out are to add better sales values to the product, even if<br />

they require heavy investments,” says the Wood Buyer of<br />

ways to improve results.<br />

NEW HORIZONS<br />

Another challenge is to overcome the wrong impressions<br />

generated in the international market by domestic<br />

competitors. “Brazilian timber, with the quality we guarantee,<br />

has an excellent acceptance in countries with many<br />

buyers, such as China and India. But the lower quality work<br />

by some Brazilian companies hinders our activity,” laments<br />

Director Macedo, who reveals how important it is to maintain<br />

strict criteria with raw material suppliers whatever the<br />

timber species. Native noble timber, for example, is already<br />

part of our business expansion plans. “Already, we have<br />

received several proposals to work with the timber from the<br />

north of Brazil, which has value for the Furniture Sector. This<br />

is a business front that we intend to take to the North American<br />

market,” says the Director.<br />

The Company’s growth counts on more than increasing<br />

the volume of exports and includes the variety of timber<br />

marketed. MM Wood Brazil currently exports 5 thousand<br />

m3 per month and expects to triple this amount by the end<br />

of 2021. For the year 2022, the goal is to reach 23 thousand<br />

m3 every 30 days.<br />

In addition to Partner Felipe Macedo, MM Wood Brazil<br />

counts on Partners Carlos Queiroz and Daniela Bueno to<br />

achieve the objectives set by the Company.<br />

OUTUBRO 2021 49

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