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DECOR – Temmuz/Ağustos 2017 Sayısı

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da eski ziyaretçi oranlarını bu yıl<br />

göremedik.<br />

Fuarda görmek istediğiniz<br />

ziyaretçi profili nasıldır?<br />

Avrupa’daki ekonomi iyi bir<br />

düzeyde olduğu takdirde özellikle<br />

Avrupalı müşterileri fuarda görmek<br />

istiyoruz. Daha uzak lokasyonda<br />

yer alan Amerika ve Uzak Doğu<br />

gibi bölgelerden de ziyaretçiler<br />

alabilmek sektör adına önemli bir<br />

adım olur. Fakat Balkanlar, Arap<br />

Ülkeleri ve İran fuarın genel ziyaretçi<br />

profilini oluşturuyor. İç piyasa<br />

ziyaretçisinde de mağazacılıkta<br />

yeniliklere yer veren, yenilikleri takip<br />

eden ve mağazasına yeni bir şeyler<br />

katma arayışında olan müşterilerin<br />

gelmesini temenni ediyoruz.<br />

Dünyada hangi fuarlara<br />

katılım sağlıyorsunuz?<br />

Son 10 yıldır takip ettiğimiz Frankfurt<br />

Heimtextile Fuarı var. Domotex<br />

Hannover ve Guangzhou Çin fuarlarını<br />

da her yıl yerinde ziyaret ederek takip<br />

ediyoruz.<br />

Giz makes impression with bathroom and decorative<br />

carpets at Evteks<br />

DIY chains, carpet and home textile stores, shopping centers, furniture and<br />

foodstuff chains draw attention with a rich distribution network of Giz.<br />

Giz Dış Ticaret was born in 1999<br />

in Izmir. At the beginning,<br />

sheltering mostly doormats<br />

and rugs at its structure, shortly<br />

after the firm appears in front of us<br />

with bathroom rugs, armchair shawl,<br />

bedspreads, bedlinen sets, pillow<br />

covers and toss pillows and later with<br />

a rich collection such as decorative<br />

home products namely decorative<br />

items, vases, candleholders and<br />

bathroom groups. In order to know<br />

Giz Dış Ticaret closely that showed off<br />

the innovations in all these product<br />

groups at Evteks fair, we asked our<br />

questions to Can Çubukçu, official of<br />

the firm.<br />

What are your activities as Giz<br />

Halı? Which product groups<br />

take place at your structure?<br />

We serve through our rich product<br />

spectrum ranging from carpets to<br />

decorative items involved in the home<br />

decoration. The entire products in<br />

our structure which are used by the<br />

decorative purposes consisting of<br />

special items. We offer decorative<br />

rugs and the products in bathroom<br />

rugs. There is a concept that we<br />

have made up as a brand in all<br />

product groups. We take a place as<br />

a supplier firm that supply products<br />

to the carpet firms, home textile<br />

stores, shopping centers, DIY chains<br />

and furniture firms. Everything<br />

is accomplished under Giz brand<br />

ranging from design to product<br />

stage. We have the products that<br />

made via producer firms both in the<br />

home and abroad. In recent times,<br />

regarding valuation of the US dollar,<br />

new customs duties, we have reduced<br />

our product gamut in imports and<br />

begun to have the products made in<br />

the domestic market. While working<br />

in the imports with the countries<br />

such as Italy, China, India, Egypt<br />

and America; as for the exports we<br />

contact mostly with neighboring<br />

countries such as Bulgaria, North<br />

Iraq, Georgia, Azerbaijan and Greece.<br />

What kind of distribution<br />

is there in the exports and<br />

domestic market activities of<br />

the brand?<br />

We act mostly in the domestic<br />

market. We work continuously with<br />

DIY chains such as Koçtaş, Bauhaus,<br />

Özdilek, Tekzen and Metro. As for<br />

foodstuff, our products take place<br />

in the firms such as Carrefour and<br />

Tesco. In addition, consumers reach<br />

our products via various stores in<br />

several provinces throughout Turkey.<br />

How was Evteks fair from the<br />

viewpoint of you?<br />

Without being limited with Evteks<br />

fair, when looked at through a wide<br />

viewpoint, all fairs across the world<br />

are observed that losing blood. We<br />

felt reflections of this intensively in<br />

Evteks fair as well. Taking place at<br />

Hall 10 makes up quite disadvantage<br />

when compared to Hall 1 and 2. As<br />

for one of biggest reasons of this, its<br />

position remains remote from the<br />

main building and having gathered<br />

of big firms mostly at Hall 1 and 2.<br />

We experience difficulty regarding<br />

both location and situation which<br />

is comprised of market conditions.<br />

Regarding these factors, we could not<br />

see previous visitor rates this year.<br />

How about visitor profile that<br />

you want to see at the fair?<br />

In case, the European economy<br />

becomes in a good level of course we<br />

want to see the European customers<br />

at the fair. Being able to get visitors<br />

- who take place at more far regions<br />

such as in America and the Far East<br />

- would be a crucial step on behalf of<br />

the sector. But the Balkans, Arabian<br />

countries and Iran constitute the<br />

general profile of the fair. As for the<br />

domestic visitors, we wish customers<br />

who give place to innovations,<br />

tracking innovations and searching<br />

for new things to add to their stores.<br />

Do you participate in which<br />

fairs in the world?<br />

There is Frankfurt Heimtextile Fair<br />

we track for the last 10 years. We<br />

also follow Domotex Hannover and<br />

Guangzhou China fairs in place<br />

visiting every year.

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