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Annual report 2004 (English) - PDF 3546K - Imperial Tobacco

Annual report 2004 (English) - PDF 3546K - Imperial Tobacco

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JUAN RIZO<br />

Chief Operating Offi cer, Logista,<br />

Spain and Portugal<br />

“ In Portugal, Logista holds<br />

the front-ranking position<br />

in logistics services and is<br />

a leader in the newspaper<br />

and magazine distribution.<br />

sector.”<br />

New platforms were inaugurated in Pamplona,<br />

San Sebastián and Tarragona, and construction began<br />

on an ultra-modern facility near Madrid. All of these<br />

improvements will enable Integra2 to continue to<br />

optimize the quality of its industrial parcel delivery<br />

service and to satisfy growing demand.<br />

Courier service<br />

Nacex, which ranks among the leading Spanish courier<br />

companies, continued to expand and confi rm its solid<br />

growth record of the past few years, with new agencies<br />

opened in, among other cities, Madrid, Alicante,<br />

Tarragona and Lisbon. The new agency in Portugal<br />

was the fi rst step in a process that will continue in<br />

2005. With 9.7 million deliveries, 15 major platforms<br />

throughout the Iberian Peninsula and 264 franchisees,<br />

Nacex is the third-ranking company in its sector.<br />

Development of logistics resources was ongoing in <strong>2004</strong>,<br />

with a new EUR 2 million platform inaugurated in July in<br />

Barcelona, and Nacex also started a franchisee training<br />

program that will be ongoing in 2005.<br />

Long-distance transportation<br />

Logista handles this activity through Logesta,<br />

a company specialized in long-distance transportation<br />

management. In <strong>2004</strong>, Logesta’s customer base grew<br />

considerably with a 56% increase in the number of<br />

shipments managed, bringing the total to 105,000.<br />

Underpinned by these good results, Logesta is wellpositioned<br />

for its alliance with Basegar, one of the<br />

Arcelor Group’s principal road transportation companies<br />

in Spain. In <strong>2004</strong>, Logesta initiated moves to merge its<br />

parcel-bulking activity with that of Integra2. In 2005,<br />

the company’s business outside Spain will expand<br />

through a contract with Philip Morris covering<br />

transportation services from the Netherlands and<br />

Germany to Italy and Spain.<br />

Publications and books<br />

Acquisition of the Cyberpoint software company in<br />

early-<strong>2004</strong> provided Logista with a key position in<br />

Spain’s news-stand modernization and computerization<br />

sector. Its specialized management program, Kios 2001,<br />

has already been installed in close to 1,000 stands<br />

throughout the country.<br />

In the book logistics segment, Logista continued<br />

to upgrade its 40,000-square-meter platform in<br />

Guadalajara in <strong>2004</strong>. A total of 25 million books were<br />

stocked at the facility during the year for distribution<br />

throughout Spain, and four new major publishing<br />

companies joined Logista’s customer portfolio, which<br />

now boasts 22 clients.<br />

Promotional logistics<br />

With its <strong>2004</strong> acquisition of Geopost Logistics, Logista<br />

reinforced its presence in the promotional- and<br />

marketing-materials sector. In Spain, Logista’s activities<br />

in this specialized area have averaged strong 30%<br />

annual growth over the past three years.<br />

59

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