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Annual report 2004 (English) - PDF 3546K - Imperial Tobacco

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60<br />

Other logistics services<br />

Logista’s ongoing expansion of consumer-product<br />

distribution to service stations generated good results in<br />

<strong>2004</strong>, with economic sales posting double-digit growth.<br />

The quality of all services provided for the Repsol-YPF<br />

group was further reinforced during the year, and<br />

Logista plans to use this leading-edge know-how to win<br />

new Spanish customers in this segment.<br />

Logi Rest, a company specialized in logistics services<br />

for restaurants, signed a contract with a fast-food chain<br />

in <strong>2004</strong>.<br />

Stamps and documents<br />

An increasing number of e-recharge terminals is being<br />

installed, primarily for use in mobile-phone recharging<br />

but also with applications for other products. Logista<br />

has already installed 9,800 terminals for mobile phones<br />

and is pioneering their use for transportation tickets as<br />

well. Convinced of the sales potential for multi-product<br />

e-recharging, the company is now investing in the<br />

development of terminals for this market.<br />

France<br />

Non-tobacco logistics activities in France are<br />

concentrated in the 1’DIS Group, the leading central<br />

purchasing and services agency for convenience outlets.<br />

1’DIS is made up of three units, each of which focuses on<br />

one or several different distribution networks:<br />

SAF, for tobacco and newspaper/magazine outlets;<br />

Supergroup, for food retailers – bakeries, grocery stores,<br />

large and medium-sized outlets;<br />

Rouge Papier, for bookstores, stationers and<br />

offi ce-supply outlets.<br />

1’DIS is concentrating on the development of concepts<br />

applicable to all the networks in order to broaden the<br />

scope of products offered to its 70,000 customers.<br />

In <strong>2004</strong>, 1’DIS intensifi ed its diversifi cation policy in<br />

order to at least partially offset the negative effects of<br />

trends in certain markets, notably tobacco products and<br />

newspapers/magazines.<br />

SAF, for example, which had to face an approximately<br />

10% loss in patronage of tobacco outlets linked to the<br />

sharp drop in consumption in <strong>2004</strong>, pursued its policy of<br />

new product and service launchings in order to maintain<br />

its front-running position. In pre-paid telephone<br />

media, the success of e-recharges continued in <strong>2004</strong>.<br />

Developed at the request of mobile phone operators,<br />

the e-recharge is a receipt issued directly from the<br />

tobacconist’s Strator terminal. During the year, this<br />

system was extended with a SAF innovation launched<br />

with the operator Télé2: the fi rst e-recharge for fi xed<br />

telephones. SAF also distributes SFR phonecards and<br />

prepaid fi xed-telephone cards.

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