KAROLINE WIEGERINK - Hotelschool The Hague
KAROLINE WIEGERINK - Hotelschool The Hague
KAROLINE WIEGERINK - Hotelschool The Hague
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HOTELSCHOOL THE HAGUE RESEARCH Karoline Wiegerink, Professor<br />
Bio-chemical industry<br />
Engineering industry<br />
Packaging industry: FMCG products<br />
Aquaculture<br />
Professional Roles<br />
Consultant<br />
Entrepreneur<br />
(Interim-)manager<br />
Lecturer, trainer and workshop leader<br />
Speaker<br />
CONFERENCE SERVICE:<br />
EuroCHRIE , Annual Conference, reviewer 2010<br />
UNIVERSITY TEACHING ACTIVITIES:<br />
Trade Show and Exhibition Marketing (Erasmus University)<br />
Event Marketing & Communication – Elective MSc-program (Nyenrode Business University)<br />
Destination Marketing (<strong>Hotelschool</strong> <strong>The</strong> <strong>Hague</strong>)<br />
Guest Experience and Guest Journey (<strong>Hotelschool</strong> <strong>The</strong> <strong>Hague</strong>)<br />
Visitors of trade shows, events and cultural heritage (Reinwardt Academie, Amsterdam)<br />
PUBLICATIONS & PROCEEDINGS:<br />
Wiegerink, Karoline and Gert-Jan Hospers, 2010, In Gesprek met de Stad, Aanbevelingen voor het<br />
citymarketingbeleid van Den Haag, Gemeente Den Haag<br />
Wiegerink, Karoline and Ed Peelen, 2010, Eventmarketing, Pearson Education Amsterdam<br />
(nominated for the ‘Marketing Literatuur Prijs 2010’, Best Marketing Book by PIM – Platform<br />
Innovatie in Management.)<br />
Wiegerink, Karoline en Ed Peelen, 2009, Cross Case Analyse Eventmarketing – een ontmoeting<br />
tussen theorie en praktijk, NRI Research Paper Series, NRI Research Paper no.09-20, Nyenrode<br />
Business Universiteit, Breukelen.<br />
Wiegerink, Karoline, 2002, Het vakbeursbezoek verklaard, een typologie van Nederlandse<br />
vakbeursbezoekers, Proefschrift, Erasmus Universiteit Rotterdam.<br />
Wiegerink, Karoline, 2002, Anatomie van de vakbeursbezoeker, het vakbeursbezoek verklaard, Kluwer.<br />
Schellekens, Irma en Karoline Wiegerink, 2001, Effectieve Beursdeelname, Marketing Management<br />
Modellen, 2.3.4., Samson.<br />
Broek, A.F. van den, J.I. van der Rest, and K.W. Wiegerink, 2010, In search of Hospitality, toward<br />
an eclectic and integrated framework, presented at the EuroCHRIE Conference, In: Proceedings of<br />
the 28 th Annual EuroCHRIE Conference, October, Amsterdam.<br />
MEMBERSHIPS AND ADDITIONAL ACTIVITIES<br />
Board Member, Grote Kerk, <strong>The</strong> <strong>Hague</strong><br />
MPI, Meeting Planners International<br />
HCK, Haagse Communicatie Kring<br />
NIMA, Dutch Marketing Institute<br />
Lions Den Haag Residentie, <strong>The</strong> <strong>Hague</strong><br />
Karoline Wiegerink, March 2011.<br />
Curriculum Vitae 2
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