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Augie In Action! Augie In Action! - Ihrsa

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Conquest of a Killer<br />

Nieto, IHRSA President/CEO Joe Moore<br />

MDA telethon clout<br />

66 Club Business <strong>In</strong>ternational | MARCH 2008 | www.ihrsa.org<br />

Today, he attests, companies invest enormous energy, resources, and<br />

imagination in their charitable arms. And they don’t just throw money at<br />

problems, but, rather, contribute their time and talents as well. “Their<br />

goal,” he says, “is to fill those gaps where government and society have<br />

faltered, where, otherwise, human suffering might go unrelieved and cures<br />

might never be found.”<br />

Shannon Shryne, a veteran fund-raiser and the national director of<br />

business development for the MDA, is painfully familiar with such gaps.<br />

Because ALS affects a relatively small number of Americans—approximately<br />

5,600 victims are diagnosed each year—it’s considered an orphan<br />

disease, and, as a result, doesn’t attract meaningful attention from<br />

profit-oriented pharmaceutical companies.<br />

Shryne now spends 90% of her time on AQ and has observed,<br />

firsthand, the impact that it’s had on the MDA. “The MDA deals<br />

with 43 different neuromuscular diseases, one of which is ALS,”<br />

she tells CBI. “We’ve always been determined to find a cure for<br />

ALS, but <strong>Augie</strong>, with his business acumen and strong fundraising<br />

instincts, has allowed us to intensify that focus, and begin<br />

making some important progress toward finding a cure.”<br />

Shryne describes <strong>Augie</strong> and his wife, Lynne, who, together,<br />

co-chair the association’s ALS division, as the “two most important<br />

people ever” in terms of having an impact on the search for a<br />

cure for ALS.<br />

Systematic search for a cure<br />

The MDA has a total research budget of approximately $40 million<br />

a year, with $10-$12 million of that amount earmarked for<br />

ALS projects. <strong>Augie</strong>, with his three-year $18-million goal, would<br />

effectively increase ALS research funding by 50%. The infusion<br />

promises to expand, in a significant way, what the MDA can<br />

do, notes Sharon Hesterlee, the organization’s vice president of<br />

translational research. “It’s given us the ability to try some edgier,<br />

out-of-the box projects, without risking the basic $10 million a year<br />

that we’ve already committed to academic research,” she says.<br />

One such project involves another partnership, this one between<br />

AQ and the ALS Therapy Development <strong>In</strong>stitute (ALS TDI), a nonprofit<br />

biotechnology and drug therapy discovery firm based in<br />

Cambridge, Massachusetts. Working with the MDA’s clinics, ALS<br />

TDI collected DNA samples from ALS patients, began searching<br />

for genes that might play a role in the disease, and, initially, found<br />

50 that seemed to be involved; it subsequently narrowed the field<br />

to 14 genetic “targets of interest.” The company announced its<br />

groundbreaking findings at a major medical conference in 2006.<br />

The hope is that the studies, which are still being analyzed, will improve<br />

the understanding of the biochemical pathways used by ALS and, possibly,<br />

point in the direction of possible therapies or, even, a cure.<br />

AQ paid for half of the project’s $1.3-million cost.<br />

“Thanks to the business advice provided by <strong>Augie</strong>, and to the fund-raising<br />

work on the part of the AQ team, we’ve been able to attack this disease<br />

with the same weapons utilized by the pharmaceutical companies,” explains<br />

Hesterlee. “It’s a very systematic approach that looks at every single<br />

gene change. If you turn over enough rocks, you’ll eventually find what you’re<br />

looking for. Now, it’s just a matter of when—not if.”

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