` A study of Search Engine Optimisation methods by Gareth Rogan ...

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Results and Conclusions Gareth Rogan Nursefindersuk.com Nursing jobs uk 2 2 2 1 Table 5.5 Case Study 5 Results The Nursefindersuk.com site was ranked quite highly prior to changes for the SEO technique. After the changes were made no immediate effects were seen, however subsequent checks resulted in a higher ranking. 5.7 Conclusion and Recommendations In case studies 1, 2 and 3 the improvements in search rankings were not sustained, which as stated could be due to a competitor was improving their own search ranking or other sites been indexed subsequently. The main conclusion which can taken from these cases is that the SEO techniques should be monitored and changed regularly to keep the site refreshed and ahead of other sites in the same keyword searches. Case study 4 which involved Robot improvements did not have any effect in the test period. Case Study 5 was a difficult technique to test, as it involves creating links from other sites. This could be improved by requesting link sharing with other popular sites. The main conclusion from the research is that the process of SEO begins with the initial planning for the site. It continues throughout the development of the site. It does not stop 42
Results and Conclusions Gareth Rogan when the site goes live, and in fact it should continue as a regular exercise in order to maintain a high search ranking. 43
Page 1: ` A study of Search Engine Optimisa
Page 4 and 5: Table of Contents Gareth Rogan Tabl
Page 6 and 7: List of Tables Gareth Rogan Table 1
Page 8 and 9: Abstract Search Engines have become
Page 10 and 11: Introduction Gareth Rogan user to s
Page 12 and 13: Introduction Gareth Rogan 1.1 Motiv
Page 14 and 15: Introduction Gareth Rogan 2. Descri
Page 16 and 17: Literature Review Gareth Rogan Chap
Page 18 and 19: Literature Review Gareth Rogan The
Page 20 and 21: SEO Methods Gareth Rogan Chapter 3
Page 22 and 23: SEO Methods Gareth Rogan 3.2 Keywor
Page 24 and 25: SEO Methods Gareth Rogan public job
Page 26 and 27: SEO Methods Gareth Rogan they can b
Page 28 and 29: SEO Methods Gareth Rogan record the
Page 30 and 31: SEO Methods Gareth Rogan private wh
Page 32 and 33: Case Studies Gareth Rogan Case stud
Page 34 and 35: Case Studies Gareth Rogan One of th
Page 36 and 37: Case Studies Gareth Rogan Job Sear
Page 38 and 39: Case Studies Gareth Rogan Links to
Page 40 and 41: Results and Conclusions Gareth Roga
Page 44 and 45: Bibliography Gareth Rogan Bibliogra
Page 46 and 47: Bibliography Gareth Rogan Alpert, J
Page 48 and 49: nursing jobs uk, nurses jobs london
Page 50 and 51: Figure 1.6 Artemis-Europe.com Site:
Page 52 and 53: new zealand, dublin, Ireland Figure
Page 54: Keywords cpljobs.ie, jobs, jobs Ire

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