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PDF version - BedTimes Magazine

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IndustryNews<br />

Therapedic inks deal with Stylution Interzum<br />

L icensing<br />

group Therapedic International<br />

and home furnishings producer<br />

Stylution have signed a wideranging<br />

deal that includes importation<br />

of finished mattresses from China<br />

under the Therapedic brand and a<br />

licensing agreement allowing Stylution<br />

to represent Therapedic throughout<br />

China, Japan and other parts of the<br />

Far East.<br />

The first wave of goods in the Chinese<br />

import program will arrive June<br />

15 and carry the name ComfortTouch<br />

by Therapedic. The value-priced<br />

foam and encased-coil mattresses<br />

will be roll-packed for shipment to<br />

the United States, Australia and other<br />

markets.<br />

The partnership stems from a<br />

meeting between Jack Chen, chief<br />

executive officer of Dongguan, China-<br />

66 | <strong>BedTimes</strong> | May 2009<br />

based Stylution, and Norman Rosenblatt,<br />

board chairman of Princeton,<br />

N.J.-based Therapedic. Rosenblatt’s<br />

pursuit of an original equipment<br />

manufacturing program evolved into a<br />

much larger plan after Gerry Borreggine,<br />

Therapedic president and chief<br />

executive officer, and Ed Scott, Stylution<br />

USA president, became involved.<br />

“Therapedic now has the strongest<br />

and most prestigious partner representing<br />

our brand in the Far East,”<br />

Borreggine said. “Jack, Ed and the entire<br />

Stylution team have put together<br />

a compelling product and value story<br />

for Therapedic to take to marketplaces<br />

throughout the globe.”<br />

“We have big plans for the Therapedic<br />

brand,” added Chen, who also is<br />

a licensee of the Musterring, Auping<br />

and Restonic brands in China.<br />

CT Nassau rolls out products<br />

CT Nassau Tape-<br />

Ticking LLC is<br />

exhibiting a range<br />

of new tickings<br />

and tapes during<br />

Interzum Cologne.<br />

The company,<br />

based in Alamance, N.C.,<br />

will offer woven and circular knit<br />

panel fabrics, borders and mattress<br />

tapes, all designed to work together<br />

as a color-coordinated unit. New<br />

fabric offerings include the Natural<br />

Elements collection with cotton,<br />

linen, bamboo and viscose fibers.<br />

The Return to Elegance collection<br />

features upscale woven damasks<br />

and matelasses.<br />

www.sleepproducts.org/bedtimes

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