SCB Prospectus - Announcements - Bursa Malaysia
SCB Prospectus - Announcements - Bursa Malaysia
SCB Prospectus - Announcements - Bursa Malaysia
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Company No. 462648-V<br />
4. RISK FACTORS<br />
YOU SHOULD RELY ON YOUR OWN EVALUATION AND CAREFULLY CONSIDER THE MERITS,<br />
RISKS AND INVESTMENT CONSIDERATIONS AS SET OUT BELOW, TOGETHER WITH THE<br />
REST OF THE INFORMATION IN THIS INTRODUCTORY DOCUMENT. THE INFORMATION<br />
BELOW MAY NOT BE EXHAUSTIVE. ADDITIONAL RISKS AND UNCERTAINTIES, WHETHER<br />
KNOWN OR UNKNOWN, MAY HAVE A MATERIAL ADVERSE EFFECT ON OUR COMPANY AND<br />
SHARES IN THE FUTURE.<br />
4.1 RISKS RELATING TO OUR INDUSTRY AND OUR BUSINESS<br />
4.1.1 Competition<br />
The SCADA market is a niche, competitive and rapidly changing market within the<br />
larger market for process control systems. Our Group has experienced and expects<br />
to continue to experience intense competition from current and future competitors.<br />
Our Group believes that our ability to compete depends upon many factors within and<br />
outside of our control, including the timing and market acceptance of new products<br />
and services and also enhancements developed by our Group and our competitors,<br />
product functionality, ease of use, performance, price, value for money, reliability,<br />
customer service and support, sales and marketing efforts, product distribution<br />
channels and the resources of competitors.<br />
However, our Group has been in operation since 1987 and has vast experience in<br />
regard to the <strong>Malaysia</strong>n and Singaporean markets. To mitigate the risk of<br />
competition, our Group focuses on technologies which are highly reliable and has the<br />
competitive advantage in being the one of the few integrated SCADA providers in<br />
<strong>Malaysia</strong> and Singapore that offers real time video capabilities. The systems which<br />
our Group supplies are also customised, thus providing a degree of differentiation<br />
which helps to secure further business from the customers.<br />
Our Group's technological platforms for our SCADA systems are on par with the<br />
global technological advances in the SCADA and information technology industries.<br />
This is evident in the SysLink 3 system whose sophistication and flexibility enable its<br />
deployment in diverse industrial applications. Our Group's progressive R&D effort has<br />
produced SCADA products which are on par with, if not ahead of, other SCADA<br />
products being developed around the world. The competition comes from other<br />
SCADA software in the utilities market which includes Citect, iFix, Cimplicity, iSCADA<br />
and WinCC. Our Group believes that the technology would continue to evolve in the<br />
SCADA software market. Anticipating this, our Group believes that software<br />
innovation and prompt service are critical in retaining our current customer base<br />
amidst the competitive and changing environment. Our Group would continue to<br />
improve the product through constant upgrades and improvements, in line with our<br />
ongoing R&D efforts.<br />
4.1.2 Rapid Technological / Product Change in the SCADA Market<br />
The market for our Group's products is characterised by rapid technological<br />
developments, evolving industry standards, swift changes in customer requirements,<br />
computer operating environments and software and hardware applications, and<br />
frequent new product introductions and enhancements. Our Group's future depends<br />
substantially upon our ability to address the increasingly sophisticated needs of our<br />
customers. To the extent that one or more of our Group's competitors introduce<br />
products and services that better address customer needs or for any reason gain<br />
market share, our Group's business, operating results and financial condition could<br />
be materially adversely affected. Our Group may or may not be successful in<br />
developing and marketing new products or enhancements to our existing products to<br />
adequately address the changing needs of the marketplace. In recognition of this, our<br />
Group constantly endeavours to develop and/or enhance our products expeditiously.<br />
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