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Fair Trade: Overview, Impact, Challenges - Are you looking for one ...

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3.3 The International Cocoa Market and <strong>Fair</strong> <strong>Trade</strong><br />

15<br />

British Association <strong>for</strong> <strong>Fair</strong> <strong>Trade</strong> Shops, “Cocoa”.<br />

4-14<br />

<strong>Fair</strong> <strong>Trade</strong>: <strong>Overview</strong>, <strong>Impact</strong>, <strong>Challenges</strong><br />

Annex 4: Case Study - Cocoa in Ghana<br />

BAFTS 15 identifies several key issues about the operation of the international cocoa<br />

market from a FT perspective:<br />

♦ The low level of prices following the breakdown of ICAs.<br />

♦ Domination of the market by transnational corporations with EU and US support.<br />

♦ Processing and storage takes place overwhelmingly in the North.<br />

♦ Discriminatory EU import taxation against processed cocoa.<br />

♦ Threat of changes to EU legislation to allow <strong>for</strong> greater use of cocoa fat<br />

substitutes in chocolate production.<br />

♦ The need <strong>for</strong> WTO to take action to stop speculation and price fluctuations.<br />

♦ The low proportion of the world price of cocoa products that cocoa producers<br />

receive.<br />

Internationally, there is concentration amongst cocoa processors and chocolate<br />

manufacturers, and significant speculation takes place in the international cocoa<br />

markets. Furthermore, the way in which industrialised countries manage their trade<br />

regimes <strong>for</strong> cocoa and cocoa products gives rise to tariff escalation. For example, the<br />

tariff on imports of cocoa beans, cocoa butter and cocoa powder into the European<br />

Union are 1.5%, 9%, and 12% respectively. Finally, as with many other agricultural<br />

commodities, demand <strong>for</strong> cocoa is subject to substitution by other commodities. A<br />

particularly high profile example of this, which has been champi<strong>one</strong>d by the FT<br />

movement, has been the debate as to whether the European Union should allow the<br />

limited use of non-cocoa vegetable fats to substitute <strong>for</strong> cocoa butter in the<br />

manufacture of chocolate.<br />

However, the following points can be usefully made in relation to the arguments<br />

advanced by the advocates of FT.<br />

♦ It would be difficult <strong>for</strong> even the largest trans-national companies to manipulate<br />

commodity markets and control commodity prices on a sustained or long-term<br />

basis. The principal points of reference <strong>for</strong> agricultural commodities such as<br />

coffee and cocoa are near dated futures contracts traded on markets in London<br />

and New York. The volumes of coffee and cocoa traded on these futures markets<br />

are many times higher than the volumes traded physically in spot markets around<br />

the world. The result is that even if a company processes 10% of the world's<br />

cocoa, if it fully hedges its physical positions it will only account <strong>for</strong><br />

approximately 1% of the futures contracts traded in cocoa. Although sometimes<br />

destabilising, speculators play a vital role in maintaining the liquidity of world<br />

derivatives markets which allow market participants to manage price risk.<br />

Potentially, this opportunity exists <strong>for</strong> farmers (indirectly through market

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