KTC KEC KWM KEP KCO - Kromi Logistik AG

Information topics views KROMI Internal
Close to the customer
The KROMI foreign sales structure is being reorganized in the wake of global expansion
The problem is not new among rapidly growing
companies: in the wake of the permanent
expansion when building up a worldwide
sales network, customer proximity
often loses out. Contacts change or new
ones join the ranks, responsibilities are redistributed.
In such cases, it can happen
now and then that the question of who is the
competent person responsible for customer
contact gets lost along the way. For this very
reason, KROMI has adapted its sales structure
in its branches and offices outside Germany:
whereas the question of who is competent
for what task has in general been
regulated via the headquarters in Hamburg,
the employees will in future be actively
operating in the region itself in the role of
Key Account Managers or Key Area Managers.
Within the framework of this new demarcation
of competence, the question of
responsibility is already clearly determined.
Every customer receives a fixed contact
partner at KROMI who will, if desired, not
New office building occupied
KROMI Logistica do Brasil needs more space to grow
The new office building represents a perfect
mixture of warehouse and office. The traffic links
are also almost perfect. (Photo: KROMI)
Customer proximity is extremely important for a service provider like KROMI. In the wake of worldwide
expansion, the sales structure in the offices outside Germany is being reorganized. (Picture: KROMI)
only handle supplies but also take care of
the optimization of machining at the local
production site. In this way, KROMI also
takes account of the current trend that, after
KROMI tool management has been successfully
implemented at one site, it is often
desired that the complete supply concept
Regardless of all worldwide turbulence, the
Brazilian economy remains on its growth
course. With the foundation of the subsidiary
KROMI Logistica do Brasil in 2008,
KROMI has already placed itself on this attractive
market. With success – because the
employees around Managing Director Jenis
Diz Acosta have already been able to realize
a number of successful customer projects
during the past three years. In addition to
the region around the present location Joinville,
where numerous German companies
have production sites, there is already a
further office situated 500 km away in São
Paulo. The obligatory closeness to the customers
is in Brazil in contradiction to the
size of the country, which means that further
offices can be expected to open up in the
years ahead.
Tools
KTC
KROMI-TOOL-CENTER
Timing Transparenz Technik
be transferred to other locations at home
and abroad. It is important here that the
knowledge gathered and the experience
gained from the pilot project flows into and
informs this further expansion. The newly
created structure will enhance the proximity
to the customer even further in future.
Training
The subject of training has always been
of major importance for the KROMI management.
Since the foundation of
KROMI Logistik AG, young people have
therefore been regularly introduced into
the exciting domain of modern tool
management within the scope of training
at a KROMI location. At the moment,
we are pleased about the successful
qualification of Mr. Michael Kowalsky.
He has successfully passed his
final examination for the qualification
as a merchant in wholesale and foreign
trade and is now enhancing the team in
the company HQ in Hamburg. At the
same time, we also welcome his „successor“,
Mr. Felix Ihde, who started
work in Tarpenring 11 in Hamburg on 1st
August 2011.
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