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Henkel Annual Report 2011 - Henkel AG & Co. KGaA Annual Report ...

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50<br />

Group management report<br />

Strategy and financial targets for 2012<br />

Sustainability <strong>Report</strong> <strong>2011</strong><br />

Detailed information and<br />

background reading on the<br />

subject of sustainability can<br />

be found in our Sustainability<br />

<strong>Report</strong> which is available in<br />

both printed and online form.<br />

www.henkel.com/<br />

sustainabilityreport<br />

Our approach for sustainable business processes<br />

In order to successfully implement our strategy<br />

and reach our goal, both of these dimensions<br />

must be manifest in the minds and day-to-day<br />

actions of our more than 47,000 employees, and<br />

apparent in our business processes. We have defined<br />

three strategic principles to achieve this:<br />

products, partners, and people.<br />

Our products deliver more value for our customers<br />

and consumers. We achieve this through innovative<br />

solutions and education, and through<br />

products that offer better performance with a<br />

smaller footprint, thus saving resources and reducing<br />

other negative environmental impacts.<br />

Our partners are key to driving sustainability<br />

along our value chains and in all areas of business<br />

and life. We support them with our products<br />

and expertise. And we collaborate with selected<br />

vendors, so that they can supply us with raw<br />

materials that have an improved environmental<br />

footprint. At the other end of the chain, we help<br />

our customers and consumers to reduce their<br />

own environmental footprint.<br />

Our people make the difference – through their<br />

dedication, skills and knowledge. They make<br />

their own contributions to sustainable development,<br />

both in their day-to-day business and as<br />

members of society. They interface with our customers<br />

and consumers, make innovation possible,<br />

develop successful strategies, and give our<br />

company its unique identity.<br />

Organization<br />

The <strong>Henkel</strong> Management Board bears overall<br />

responsibility for our sustainability strategy and<br />

objectives, and hence the pursuit thereof within<br />

the corporation. <strong>Henkel</strong>’s Sustainability <strong>Co</strong>uncil<br />

steers our global sustainability activities in collaboration<br />

with the individual business sectors<br />

and functions, and our regional and national<br />

affiliated companies.<br />

Our understanding of socially responsible behavior<br />

has been specified and communicated to our<br />

employees throughout the entire Group in our<br />

<strong>Co</strong>de of <strong>Co</strong>rporate Sustainability and our <strong>Co</strong>de of<br />

<strong>Co</strong>nduct. From these codes are derived our more<br />

detailed internal standards governing safety,<br />

health and environmental protection, our social<br />

standards and our Group purchasing standards.<br />

<strong>Co</strong>mpliance with these rules and requirements is<br />

regularly monitored throughout the Group by<br />

<strong>Henkel</strong> <strong>Annual</strong> <strong>Report</strong> <strong>2011</strong><br />

internal audits performed at our production and<br />

administration sites, and also – increasingly –<br />

audits at our toll and contract manufacturers and<br />

logistics centers.<br />

By joining the United Nations Global <strong>Co</strong>mpact in<br />

July 2003, we also publicly underscored our commitment<br />

to respect human rights and fundamental<br />

labor standards, to promote environmental<br />

protection and to work against all forms of corruption.<br />

Stakeholder dialogue<br />

Viable solutions promoting sustainability can<br />

only be developed in dialogue with all the relevant<br />

social groups. These include our employees,<br />

shareholders, customers, suppliers, civil authorities,<br />

politicians, associations, governmental and<br />

non-governmental organizations, academia and<br />

the public at large. We view interaction with our<br />

stakeholders as an opportunity to identify the<br />

needs of our different markets at an early stage<br />

and to define the directions which our activities<br />

should take. Our dialogue with various stakeholder<br />

groups enables us to access new ideas for<br />

our company, which flow continuously into our<br />

strategy development and reporting.<br />

We deploy a wide range of communication instruments<br />

in order to meet the specific information<br />

requirements of our stakeholders, ranging<br />

from our own publications and technical articles<br />

to events and direct contact. More details and<br />

background reading on the subject of sustainability<br />

can be found in our Sustainability <strong>Report</strong>.<br />

With this, we document the high priority<br />

assigned to the pursuit of sustainable development<br />

by our company, at the same time satisfying<br />

the reporting obligations laid down in the<br />

United Nations Global <strong>Co</strong>mpact.<br />

Further information, reports, background details<br />

and the latest news on sustainable development<br />

at <strong>Henkel</strong> can be found on our website:<br />

www.henkel.com/sustainability

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