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Long-term Memory

Long-term Memory

Long-term Memory

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Flashbulb Memories<br />

(Brown & Kulik, 1977)<br />

• personal events at time of disaster<br />

– JFK assassination, Challenger explosion, start of gulf war, 9/11<br />

• physiological response<br />

– emotional response causes hormone release<br />

• better encoding<br />

• However, positive events better remembered than negative (see pp.<br />

137-140)<br />

– Students in NYC recalled more facts than students in California<br />

• stronger emotional responses = more details

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