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IMPrInT | conTEnT<br />
ExchangE TradEd ProducTs & IndExIng<br />
guIdE <strong>Switzerland</strong> <strong>2013</strong><br />
IsBn 978-3-9524216-2-8<br />
ProduCtion<br />
derivative Partners Media ag<br />
splügenstrasse 10 | 8002 Zurich<br />
Telefon +41 (0)43 305 05 30<br />
www.derivativepartners.com<br />
Editor-in-ChiEf<br />
daniel Manser<br />
Managing Editor<br />
Martin raab<br />
authorS<br />
dieter haas, daniel Manser, hans-Jörg Morath<br />
and Martin raab<br />
MarKEting & adVErtiSing<br />
nicole leimgruber<br />
dESign and Layout<br />
Veronika Kinzel<br />
Print<br />
Fo-Fotorotar<br />
gewerbestrasse 18 | 8132 Egg<br />
www.fo-fotorotar.ch<br />
tranSLation<br />
sabine hobbs and John Bunch<br />
Edition<br />
The guide is published annually in hard copy and digital, reaching<br />
more than 250'000 professional investors. This publication<br />
is distributed as special supplement together with "Bilan"<br />
(sept. 18, <strong>2013</strong>) and "Finanz und Wirtschaft" (sept. 21, <strong>2013</strong>).<br />
LanguagES<br />
The guide is published in german, French and English.<br />
diSCLaiMEr<br />
This publication provides information for professional investors<br />
only. It is not meant to be a recommendation to buy or to sell<br />
securities nor an offer to buy or sell securities. The publishers<br />
are not registered investment advisors and do not attempt or<br />
intend to influence the purchase or sale of any security. We do<br />
not guarantee the accuracy or completeness of the information<br />
displayed in any section of this publication. Investors act on<br />
their own risk. Past performance is not a guarantee for future<br />
performance.<br />
04 ExchangE TradEd ProducTs & IndExIng guIdE <strong>Switzerland</strong> <strong>2013</strong><br />
oPEning rEMarKS 05<br />
foCuS<br />
a (r)evolution with three letters 07<br />
shedding light on product concepts 14<br />
success factors in trading 21<br />
hard facts about soft costs<br />
<strong>Indexing</strong>, from an investor's point of view:<br />
25<br />
knowing what is important 31<br />
adVErtoriaL<br />
The investor in the forefront 17<br />
The solid bridge 34<br />
intErViEw<br />
Matthias Müller, head cosI Product Management<br />
at sIx swiss <strong>Exchange</strong> 19<br />
christian reuss, cEo scoach, Executive Board<br />
Member of sIx swiss <strong>Exchange</strong> 29<br />
alain Picard, head of Product Management,<br />
sIx swiss <strong>Exchange</strong> 35<br />
iSSuEr-Portrait<br />
commerzbank 37<br />
ETF securities 38<br />
lyxor 39<br />
uBs 40<br />
ProduCt tabLES 41<br />
ProduCt-Portrait<br />
uBs rada Index 46<br />
lyxor ETF Euro sToxx 50 46<br />
dividend aristocrats ETFs 49<br />
Invesco Powershares EQQQ Fund 49<br />
db x-trackers Emerging Markets liquid Eurobond ETF 56<br />
db x-trackers MscI Japan Index ETFs 56<br />
source Morningstar us Energy Infrastructure MlP ETF 69<br />
chF daily currency-hedged commodity securities 69<br />
gLoSSary 79<br />
wEbLinKS 86
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