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60<br />

CoverStory<br />

Checks are dead – again?<br />

<strong>The</strong>re is a camp in the payments industry that would have ISOs and MLSs<br />

believe checks are dead, or at least dying a slow death. But according to the<br />

2007 Federal Reserve Payments Study, which was based on findings from the<br />

2007 Electronic Payments Study conducted by Dove Consulting, the numbers<br />

do not support concluding that the end <strong>of</strong> checks is near.<br />

Noncash payment transactions in the United States in 2006 totaled 93.3 billion,<br />

with a value <strong>of</strong> $75.8 trillion. <strong>The</strong>re were 62.7 billion electronic payments versus<br />

30.6 billion checks paid. Checks accounted for 33 percent <strong>of</strong> noncash payments.<br />

Electronic payments – including signature, PIN-debit and credit card,<br />

ACH (including BOC and electronic funds transfer), and electronic benefits<br />

transfer – accounted for $34.1 trillion.<br />

However, though check volumes decreased 18 percent between 2003 and 2006,<br />

the amount <strong>of</strong> money paid via checks increased from $39.3 trillion to $41.7 trillion<br />

during the same time. Most corporate and B2B payments are still paper<br />

based and, according to the Fed, "although check volume is clearly on the<br />

decline, it will also likely have a long tail and need to be supported for many<br />

years to come."<br />

<strong>The</strong> next big thing<br />

Previously, without an appropriate payment acceptance product, ISOs and<br />

MLSs were locked out <strong>of</strong> B2B check payment opportunities. RDC provides<br />

them the opportunity to package an additional form <strong>of</strong> check acceptance with<br />

card solutions. And checks are expected to remain an important part <strong>of</strong> small<br />

business transactions. Industry analysts<br />

predict a 20 percent increase in<br />

RDC for FIs by the end <strong>of</strong> 2008.<br />

"Checks represent more than 75 percent<br />

<strong>of</strong> total receivables for over<br />

two-thirds <strong>of</strong> small businesses," said<br />

Bob Meara, Senior Analyst with<br />

Celent LLC, an FI research and<br />

advisory firm.<br />

"A terrific opportunity for RDC<br />

exists among the 20 million businesses<br />

with annual revenues <strong>of</strong> less<br />

than $1 million. New, low-cost scanners<br />

coupled with thin client [Webbased]<br />

applications will open up a<br />

whole new market."<br />

Jerry Federico, National Sales<br />

Director for Enterprise Payments at<br />

Pr<strong>of</strong>itStars Inc., a Jack Henry and<br />

Associates Inc. company, feels FIs are<br />

not the most aggressive marketers<br />

and have neither the resources, the<br />

motivation nor the skill sets to take<br />

that product to the street.<br />

"<strong>The</strong> ISOs are the trusted advisors to<br />

millions <strong>of</strong> small businesses because<br />

they <strong>of</strong>fer superior reporting capabilities<br />

and services," he said. "<strong>The</strong>re<br />

is a perception that all RDC products<br />

are the same, but <strong>this</strong> is not so.<br />

"Many subtle differences exist<br />

between product suites, and <strong>this</strong> is<br />

where the ISOs really need to do<br />

their homework and decide which<br />

solutions are best suited to a particular<br />

small business."<br />

Modern-day gold rush<br />

"Remote deposit <strong>of</strong>fers three things<br />

salespeople love to hear," said<br />

Michael Pratt, Chief Marketing<br />

Officer for Panini North America Inc.<br />

"<strong>The</strong>re is built-in market demand<br />

for <strong>this</strong> product; it instantly reduces<br />

transportation, operational and labor<br />

costs; and with over 24 million businesses<br />

in the U.S. and only 400,000<br />

RDC units deployed, it's an ISO's<br />

ideal dream state."<br />

Pratt's biggest concern is that solutions<br />

are not being <strong>of</strong>fered and<br />

deployed fast enough to businesses<br />

that want them.

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