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60<br />
CoverStory<br />
Checks are dead – again?<br />
<strong>The</strong>re is a camp in the payments industry that would have ISOs and MLSs<br />
believe checks are dead, or at least dying a slow death. But according to the<br />
2007 Federal Reserve Payments Study, which was based on findings from the<br />
2007 Electronic Payments Study conducted by Dove Consulting, the numbers<br />
do not support concluding that the end <strong>of</strong> checks is near.<br />
Noncash payment transactions in the United States in 2006 totaled 93.3 billion,<br />
with a value <strong>of</strong> $75.8 trillion. <strong>The</strong>re were 62.7 billion electronic payments versus<br />
30.6 billion checks paid. Checks accounted for 33 percent <strong>of</strong> noncash payments.<br />
Electronic payments – including signature, PIN-debit and credit card,<br />
ACH (including BOC and electronic funds transfer), and electronic benefits<br />
transfer – accounted for $34.1 trillion.<br />
However, though check volumes decreased 18 percent between 2003 and 2006,<br />
the amount <strong>of</strong> money paid via checks increased from $39.3 trillion to $41.7 trillion<br />
during the same time. Most corporate and B2B payments are still paper<br />
based and, according to the Fed, "although check volume is clearly on the<br />
decline, it will also likely have a long tail and need to be supported for many<br />
years to come."<br />
<strong>The</strong> next big thing<br />
Previously, without an appropriate payment acceptance product, ISOs and<br />
MLSs were locked out <strong>of</strong> B2B check payment opportunities. RDC provides<br />
them the opportunity to package an additional form <strong>of</strong> check acceptance with<br />
card solutions. And checks are expected to remain an important part <strong>of</strong> small<br />
business transactions. Industry analysts<br />
predict a 20 percent increase in<br />
RDC for FIs by the end <strong>of</strong> 2008.<br />
"Checks represent more than 75 percent<br />
<strong>of</strong> total receivables for over<br />
two-thirds <strong>of</strong> small businesses," said<br />
Bob Meara, Senior Analyst with<br />
Celent LLC, an FI research and<br />
advisory firm.<br />
"A terrific opportunity for RDC<br />
exists among the 20 million businesses<br />
with annual revenues <strong>of</strong> less<br />
than $1 million. New, low-cost scanners<br />
coupled with thin client [Webbased]<br />
applications will open up a<br />
whole new market."<br />
Jerry Federico, National Sales<br />
Director for Enterprise Payments at<br />
Pr<strong>of</strong>itStars Inc., a Jack Henry and<br />
Associates Inc. company, feels FIs are<br />
not the most aggressive marketers<br />
and have neither the resources, the<br />
motivation nor the skill sets to take<br />
that product to the street.<br />
"<strong>The</strong> ISOs are the trusted advisors to<br />
millions <strong>of</strong> small businesses because<br />
they <strong>of</strong>fer superior reporting capabilities<br />
and services," he said. "<strong>The</strong>re<br />
is a perception that all RDC products<br />
are the same, but <strong>this</strong> is not so.<br />
"Many subtle differences exist<br />
between product suites, and <strong>this</strong> is<br />
where the ISOs really need to do<br />
their homework and decide which<br />
solutions are best suited to a particular<br />
small business."<br />
Modern-day gold rush<br />
"Remote deposit <strong>of</strong>fers three things<br />
salespeople love to hear," said<br />
Michael Pratt, Chief Marketing<br />
Officer for Panini North America Inc.<br />
"<strong>The</strong>re is built-in market demand<br />
for <strong>this</strong> product; it instantly reduces<br />
transportation, operational and labor<br />
costs; and with over 24 million businesses<br />
in the U.S. and only 400,000<br />
RDC units deployed, it's an ISO's<br />
ideal dream state."<br />
Pratt's biggest concern is that solutions<br />
are not being <strong>of</strong>fered and<br />
deployed fast enough to businesses<br />
that want them.