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KPMG Sourcing Advisory 3Q12 Global Pulse Survey - KPMG Institutes

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<strong>3Q12</strong> <strong>Global</strong> <strong>Pulse</strong> <strong>Survey</strong> | Market Conditions<br />

Service providers polled, similar to <strong>KPMG</strong> firms’<br />

sourcing advisors, cited IT as the strongest functional<br />

area of market demand. Sixty-four percent of providers<br />

polled, up nine percent from last quarter, identified IT as<br />

the top area of demand (see Figure 8). Next was FAO<br />

at 36 percent. <strong>KPMG</strong> recently participated in a webcast<br />

with HfS Research analyzing FAO market trends. A<br />

replay of this webcast is available for review to gain<br />

greater insights into evolving trends in the global FAO<br />

market. The third highest cited category was bundled<br />

business process and IT deals followed by vertical<br />

industry-specific services, a new category added last<br />

quarter.<br />

Figure 8 | Service Providers: Top Functional Areas of Demand<br />

18 Shared Services and Outsourcing <strong>Advisory</strong> / <strong>KPMG</strong> <strong>Sourcing</strong> <strong>Advisory</strong> <strong>3Q12</strong> <strong>Global</strong> <strong>Pulse</strong> <strong>Survey</strong> / October 2012<br />

© 2012 <strong>KPMG</strong> International Cooperative (“<strong>KPMG</strong> International”). <strong>KPMG</strong> International provides no client services<br />

and is a Swiss entity with which the independent member firms of the <strong>KPMG</strong> network are affiliated.

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