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KPMG Sourcing Advisory 3Q12 Global Pulse Survey - KPMG Institutes

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<strong>3Q12</strong> <strong>Global</strong> <strong>Pulse</strong> <strong>Survey</strong> | Trends<br />

<strong>Global</strong> Shared Services Trends<br />

Over the past three years there has been an uptick and rebound in buyers’ interest in the<br />

use and expansion of shared services operations to support various back-office functions<br />

and processes in areas such as IT, F&A, HR, and procurement as well as increasingly<br />

front-office activities such as analytics and sales and marketing support. While some<br />

have viewed shared services as a precursor to outsourcing, there is a range of<br />

scenarios and situations where buyers see shared services as complementary or<br />

preferable to the use of outsourcing. In some cases this is because of the nature of<br />

work being performed, and in others it is more simply because buyers feel they can<br />

perform the work better or cheaper than an outsourcer.<br />

Organizations must perform thorough assessments to determine which the preferred delivery model<br />

mix should be for a given functional area, and develop a sound means to measure the performance<br />

and success of each model. The trend towards increased interest in the use of shared services in<br />

conjunction with, or in lieu of, traditional outsourcing has increased over the past year since <strong>KPMG</strong><br />

last polled on the topic via the <strong>Pulse</strong>.<br />

The value proposition and success metrics for shared services operations are evolving. Leading<br />

organizations today receive measureable business value from shared services—above<br />

and beyond driving costs down via consolidation, automation, and labor arbitrage. These<br />

organizations are assuming a more commercial orientation to the business. This involves<br />

driving and improving overall business performance as well as competing for internal<br />

business on level ground with external service providers. <strong>KPMG</strong>’s ongoing global business<br />

services research efforts closely examine how organizations are driving the maturity of<br />

their global shared services efforts.<br />

Shared Services and Outsourcing <strong>Advisory</strong> / <strong>KPMG</strong> <strong>Sourcing</strong> <strong>Advisory</strong> <strong>3Q12</strong> <strong>Global</strong> <strong>Pulse</strong> <strong>Survey</strong> / October 2012 25<br />

© 2012 <strong>KPMG</strong> International Cooperative (“<strong>KPMG</strong> International”). <strong>KPMG</strong> International provides no client services<br />

and is a Swiss entity with which the independent member firms of the <strong>KPMG</strong> network are affiliated.

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