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torah fund - The Jewish Theological Seminary

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SEPTEMBER–NOVEMBER<br />

Make sure you are a presence at all sisterhood programs, especially the Paid-Up<br />

Membership event.<br />

Remember—you are a role model.<br />

Distribute Torah Fund Pins before<br />

• Prepare a Torah Fund presentation display for<br />

Rosh Hashanah!<br />

the sisterhood Paid-Up Membership event<br />

Why not at your Selichot program?<br />

and give each woman a tzedakah box.<br />

• Celebrate your successes at the kick-off event.<br />

• Continue campaign plans, implementing a variety of marketing techniques Schedule<br />

your next cabinet/team meeting to review the campaign.<br />

• Finalize plans for the Special Gifts event.<br />

DECEMBER<br />

Women are looking to make their charitable donations for the tax year. Remind them of<br />

the opportunity to ensure the future of Conservative Judaism with Torah Fund.<br />

• Send out notices to all contributors regarding payment of pledges for this tax year.<br />

• Submit all Torah Fund money to the Torah Fund office along with appropriate<br />

transmittal forms/information prior to December 31 for proper tax-year credit and<br />

receipts.<br />

• Display the tzedakah box in the Judaica shop and<br />

give one with each purchase.<br />

Review<br />

JANUARY–MARCH 2012<br />

<strong>The</strong> tempo of your campaign changes as you begin<br />

holding special appreciation events for your<br />

Benefactors and providing information for women to<br />

consider major gifts and planned giving.<br />

• Hold a Special Gifts event.<br />

• Use tzedakah boxes as centerpieces.<br />

• Schedule parlor meetings and educational forums<br />

for planned giving opportunities.<br />

• Hold an appreciation event.<br />

▪<br />

Meet with the Torah Fund<br />

Cabinet to review the<br />

campaign year<br />

Evaluate<br />

▪<br />

▪<br />

▪<br />

Revise<br />

What worked?<br />

What wasn’t successful?<br />

Why wasn’t it successful?<br />

▪ Remap campaign<br />

▪ Keep what was successful<br />

▪ Select new strategies<br />

▪ Write action plan<br />

Proceed<br />

▪ Implement new action plan<br />

Reevaluate<br />

▪<br />

Several times throughout<br />

the campaign<br />

36

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