'services' as - Dubberly Design Office

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In just a few years, iPhone and other smart phones will become hubs of body-area networks New/Additional sensors and actuators Reinvent meter as health status tracker Networked enabled services supported by subscription Blood glucose Blood pressure Cholesterol Connecting with caregivers (e.g., Family, Physician) Heart rate Hydration Weight Body Area Network Hub Personal Computer Joining communities for support and learning Medication dosing and monitoring e.g., insulin pump Engaging with wellness coach for behavior change Service Design: 12 Principles 12
Amazon’s Kindle-Reader-Whispernet-Store system is another networked-service ecology Hardware Software Networked Service Marketplace Reader Kindle Reader Amazon Store Publishers Authors Service Design: 12 Principles 13
Page 1 and 2: University of Washington 7 November
Page 3 and 4: “... commercial products are best
Page 5 and 6: In 2007, Philips sold its chip divi
Page 7 and 8: One Value is in the experience Serv
Page 9 and 10: Defining marketspaces —Rheinfrank
Page 11: MENU Apple is a systems company—
Page 15 and 16: Each step expands our potential Per
Page 17 and 18: Reputation = How people think of
Page 19 and 20: A logo is a sign of the quality of
Page 21 and 22: Brands are a special type of “sig
Page 23 and 24: A brand belongs to no one individua
Page 25 and 26: Three Sending a message is not enou
Page 27 and 28: The message that I think I’m send
Page 29 and 30: Hardware controls are often physica
Page 31 and 32: Four Learning requires interaction
Page 33 and 34: Bill Verplank’s Model of Interact
Page 35 and 36: New tools can build a ladder to hea
Page 37 and 38: Human communication is more complex
Page 39 and 40: Human communication relies on agree
Page 41 and 42: Six Services are intangible and unf
Page 43 and 44: A wonderful service experience: din
Page 45 and 46: The conventional sales cycle funnel
Page 47 and 48: The experience cycle emphasizes bui
Page 49 and 50: Apple experience cycle: In the larg
Page 51 and 52: Apple experience cycle: In the smal
Page 53 and 54: User interacting with artifact Serv
Page 55 and 56: Meta-Designer interacting with Desi
Page 57 and 58: Data Upload Prompt 5.0 Review Memor
Page 59 and 60: We built a demo development framewo
Page 61 and 62: The framework includes an all-scree
Page 63 and 64:
Nine Build platforms— systems wit
Page 65 and 66:
Choose from a range of options Mini
Page 67 and 68:
Assemble building blocks or a kit o
Page 69 and 70:
Starbucks offers almost 200 million
Page 71 and 72:
Ten Take advantage of network effec
Page 73 and 74:
As the number of nodes grow, each n
Page 75 and 76:
iPhone Pages The iPhone will connec
Page 77 and 78:
Eleven + + + Convergence 2.0 Intera
Page 79 and 80:
About 10 years ago, signs of a seco
Page 81 and 82:
Convergence will hasten the growth
Page 83 and 84:
Twelve Create easy steps for learni
Page 85 and 86:
A really big challenge can be diffi
Page 87 and 88:
Flow is a state-of-mind in which ab
Page 89 and 90:
Games often include elaborate inter
Page 91 and 92:
What does all this mean? The world
Page 93:
Special thanks to Shelley Evenson P
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