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Requirements on Consumer Information about Product ... - ANEC

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C<strong>on</strong>sumer Informati<strong>on</strong> <strong>about</strong> PCF<br />

Administrati<strong>on</strong>’s envir<strong>on</strong>mentally effective food choices” 17 . The Swedish guidelines aim to<br />

support food choices that lead to a “reduced climate impact, n<strong>on</strong>-toxic envir<strong>on</strong>ment, varied<br />

agricultural Iandscape and rich diversity of plant and animal life.” Therefore, greenhouse gas<br />

emissi<strong>on</strong>s are <strong>on</strong>e important aspect, but by far not the <strong>on</strong>ly <strong>on</strong>e: land use, water demand,<br />

eutrophicati<strong>on</strong>, acidificati<strong>on</strong>, toxic substances, biodiversity, soil erosi<strong>on</strong>.<br />

The focus <strong>on</strong> CO2e probably does not bear the risk to adversely affect other envir<strong>on</strong>mental<br />

aspects. But this is still unclear due to the lack of data. Until now, no eye-catching adversely<br />

effect could be identified.<br />

It can be c<strong>on</strong>cluded that guidelines like the Swedish <strong>on</strong>es <strong>on</strong> envir<strong>on</strong>mentally effective food<br />

choices – eat less meat in general and less beef in particular etc. – are more appropriate<br />

than CO2 figures <strong>on</strong> products. Besides that, such guidelines can focus <strong>on</strong> the important<br />

issues and the relevant products. Such informati<strong>on</strong> could also complement existing bio<br />

labelling. Perhaps graphical illustrati<strong>on</strong>s of typical food CO2 patterns as shown in Table 5<br />

and Table 6 (maybe placed in supermarkets) will be also useful.<br />

6.6 Category 3 (products with relevance to climate at producti<strong>on</strong> phase)<br />

Example 2: Textiles<br />

Due to the lack of data (statistical data <strong>on</strong> textile c<strong>on</strong>sumpti<strong>on</strong> and PCF data <strong>on</strong> different<br />

textiles), a c<strong>on</strong>cluding statement c<strong>on</strong>cerning the overall relevance of textiles and home<br />

textiles in the c<strong>on</strong>text of climate relevant emissi<strong>on</strong>s cannot be given.<br />

According to the available data, the PCF of textiles is relatively low compared to other<br />

product groups like cars, food etc. (see e.g. Quack and Rüdenauer 2007). Additi<strong>on</strong>ally, a<br />

high share of the PCF of textiles (except for some home textiles) occurs during the use<br />

phase (see e.g. ISR 2009) which is already covered elsewhere (household appliances:<br />

washing machines, tumble dryers, vacuum cleaners).<br />

There already exist the following approaches (e.g. rankings, rating system):<br />

• With the EU flower, textiles can be labelled that are manufactured in an envir<strong>on</strong>mentally<br />

friendly way and that cause less water polluti<strong>on</strong> then c<strong>on</strong>venti<strong>on</strong>ally manufactured<br />

<strong>on</strong>es. There is a variety of different products currently labelled.<br />

• In Australia too, a type I Australian Ecolabel e.g. Woven Image (2009) exists, that takes<br />

into account the whole life cycles of textiles.<br />

17 The Nati<strong>on</strong>al Food Administrati<strong>on</strong>'s envir<strong>on</strong>mentally effective food choices. LIVSMEDELS VERKET<br />

NATIONAL FOOD ADMINISTRATION. Proposal notified to the EU 15.05.09. Download available under:<br />

http://ec.europa.eu/enterprise/tris/pisa/cfc<strong>on</strong>tent.cfm?vFile=120090292EN.DOC<br />

54

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