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Society of Actuaries - 2003 Archived Yearbook

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pr<strong>of</strong>ession must also aggressively implement a promotional strategy to attract new entrants to the field and<br />

provide support to current candidates.<br />

Image<br />

In a similar vein, the image <strong>of</strong> actuaries needs refurbishing while maintaining the high esteem <strong>of</strong> actuaries’<br />

unique knowledge, analytical skill sets, ethical standards, and public trust. Public awareness <strong>of</strong> actuaries<br />

needs to be increased.<br />

The SOA and the pr<strong>of</strong>ession need to ensure that the public sees actuaries as dynamic pr<strong>of</strong>essionals, capable<br />

<strong>of</strong> providing valuable guidance in addressing a broad range <strong>of</strong> financial and business issues involving<br />

contingent events.<br />

The SOA and the pr<strong>of</strong>ession must also change business and government leaders’ perceptions as well. There<br />

are diverse and pr<strong>of</strong>ound problems facing business and government to which actuaries could apply their art<br />

and science if only given the opportunity—credit quality, health care financing, health care access, energy/<br />

power shortages, etc.<br />

Specifically it is time to develop and implement a promotional strategy for addressing the way actuaries are<br />

viewed by society at large. In addition, efforts need to be made to promote risk management as a career with<br />

broad opportunities for new entrants from a variety <strong>of</strong> undergraduate fields.<br />

Regulation<br />

Businesses supported by actuaries are experiencing regulatory changes, and actuaries should have an<br />

increased role in interpreting and determining regulation.<br />

Current actuarial statutory roles are important to the credibility <strong>of</strong> the pr<strong>of</strong>ession in the public eye and must<br />

be maintained and developed while the pr<strong>of</strong>ession strives for greater influence in the formation <strong>of</strong> public<br />

policy and the various government regulations.<br />

The SOA and other organizations will proactively identify public policy and regulatory issues where the<br />

pr<strong>of</strong>ession can provide guidance and determine how to promote the pr<strong>of</strong>ession to increase awareness <strong>of</strong> this<br />

capability. Then, actuaries and actuarial organizations must begin to <strong>of</strong>fer potential solutions to the<br />

regulators and policy makers.<br />

Societal Issues/Demographics<br />

Governmental and other policy makers around the world face extremely difficult problems that must be<br />

addressed, such as retirement security, health care funding, public health, housing, energy, starvation,<br />

overpopulation, etc.<br />

Specifically, consider the impact <strong>of</strong> demographic changes, combined with regulatory shifts, upon the practice<br />

<strong>of</strong> actuarial science in pensions and retirement benefits. Private insurers and pension funds face potentially<br />

ruinous consequences in 20 years if they make bad decisions today.<br />

For many <strong>of</strong> these issues, a lot <strong>of</strong> analysis has been done, but there are not adequate resources to solve the<br />

problems. In other cases, there is not consensus. One example is the very different ways <strong>of</strong> thinking about<br />

social security reform.<br />

<strong>Actuaries</strong> have skills and abilities that can contribute to these discussions and to making sound policy on all<br />

<strong>of</strong> these fronts. The pr<strong>of</strong>ession will increase its involvement in establishing public policy regarding social<br />

issues and the benefits <strong>of</strong> various ways <strong>of</strong> addressing those issues. A first step in that direction could be to

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