Trade Show Executive

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55,000 56,900 06,500 0 6,000 0 60 0 (4.9)% RSNA AO AACC TOP CITIES* Chic Chicago Las Vegas participants the opportunity to meet with more co leagues. AABB also reserved group areas at several local restaurants to enable 690 17,532 ever in terms of net square feet of exhibit space and number of exhibiting companies. Some of the large exhibitors had new product launches, which enhanced show growth. 27 CME hours were o fered. A tendance numbers were possibly a fected by a change in exhibit hours were unopposed. 346 12,844 international attendance. Net square footage and general session a tendance has increased steadily every year. A l 12 presentation spots in the exhibit ha l’s product theatre were sold out. AAP TCT SF: the convention’s mobile app. Also new was the 20’x20’ Health Cha lenge Pavilion and a Wii Gaming Station to promote combating obesity. To increase exhibit hall traffic, drawings were held for a tendees who completed a brief survey. Table of Contents MARCH 2013 // VOLUME 14 NUMBER 3 Special Insert TSE’s Semi-Annual Medical Show Report Medical meetings were feeling sluggish at the end of 2012. Exhibit space held up in the second half but the sector with a reputation for being resistant to recessions felt a downturn in exhibit space and attendance. – A SPECIAL REPORT BY – Trad eSh ow E xecutive Medical Show Report ecutiv ve - DEC. 20 012 OL ANDREWS, arge TOP MANAGEMENTS* RSNA AAO Meeting PAGE 11 Los Angeles Los Angeles *Based on total nsf GROWTH LEADERS AP Natl. Conference & Exhibition AAP Natl. Conference 62nd Annual Meeting of the ASHG July - December 2012 Show Site Net SF of Exhibits Exhibitors Total Attendance Qualitative Data 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011 BENCHMARKS: AVERAGE GROWTH NSF: 0.3% Exhi (1.2)% A te (4.2)% Exhibitors: Attendance: (3.3)% 196 (8.8)% 6,316 6.8% A tendees included international 215 5,912 1,004 professionals. The show expanded its Speed Networking even to give Features 38 46 Is the Convention Center Business Model Broken? Cities have tightened their belts to the point convention centers no longer have the luxury of being loss leaders. More venues are also looking to partner with show organizers beyond simply renting out space. COVER STORY 32 Power Lunch with Chris Dollnak The National Shooting Sports Foundation helped SHOT Show hit the bull’s eye again despite the latest uproar over gun control. Chris shares the strategies that keep the show on track and on target with TSE’s Bob Dallmeyer. Pardon our Dust The Spring edition of TSE’s semi-annual roundup of construction projects taking place at convention centers across the U.S. keeps show organizers up-to-date on expansions and renovations. PAGE 38 a tendees to meet over dinner. 0.2% 696 0.9% 20,175 15.1% The 2012 show was the largest 300 3.0 0% 141 (19.4)% 2,591 (40.3)% The show was shor tened from 175 4,341 2.5 to 2 days. Slightly more than 0 (17.4) the show dates to later in the year. (17.4)% 168 (8.2)% 3,250 (15.2)% Exhibitors reported be ter lead 183 3,833 quality over last year. Eight of ten 0 13.7% % 341 (1.4)% 11,867 (7.6)% The show enjoyed record high (4.9) 150 1.4% 10,717 (23.0)% For the firs time, sponsorships 148 13,916 and advertisements were sold on Copyright © 2013 by Trade Show Executive (ISSN Number 2151-7568) March 2013 Issue, Volume 14, Number 3. Trade Show Executive is published monthly by Trade Show Executive Inc., 1945 Avenida del Oro, Suite 122, Oceanside, CA 92056-5828. ®Trade Show Executive is a registered trademark of Trade Show Executive Inc. All rights reserved. Contents may not be reproduced, stored in a retrieval system or transmitted in any form or by any means without the written permission of the publisher. POSTMASTER: Send changes of address to Richard Magaña, Circulation Manager, Trade Show Executive magazine, P.O. Box 16435, North Hollywood, CA 91615. Periodicals postage paid at Oceanside, CA and additional mailing offi ces. Copying done for other than personal or internal reference without the express permission of Trade Show Executive is prohibited. Address requests for special permission to the Publisher. Reprints and back issues available upon request. Printed in the United States. Bulk Business Mail paid at Oceanside, CA. CHANGE OF ADDRESS / NEW SUBSCRIPTIONS: Send to Richard Magaña, Circulation Manager, Trade Show Executive magazine, P.O. Box 16435, North Hollywood, CA 91615. Phone: 818-286-3152 • Toll-Free Fax: 877-483-8912. Please visit us at tsx.magserv.com and complete the online form for a free subscription. SUBSCRIPTION RATES: Subscriptions are free to qualifi ed show management executives who fi t the criteria and sign a qualifi cation card annually. All others may purchase an annual subscription for $119 ($129 in Canada and Mexico; $149 overseas). Single copies: $14.95 per issue, plus $5 for shipping and handling; TSE’s directory of Who’s Who Among Independent Show Organizers is $159; TSE’s directory of the World’s Top Convention Centers is $159; TSE’s directory of the Gold 100 Trade Shows is $179. follow us on twitter.com/TradeShowExec 4 March 2013 | Trade Show Executive
Trade Show Executive EDITORIAL AND PUBLISHING HEADQUARTERS 1945 Avenida del Oro, Suite 122, Oceanside, CA 92056 Telephone: (760) 630-9105 • Fax: (877) 483-8912 EDITORIAL AND RESEARCH Publisher & Editor Darlene Gudea (760) 630-9111 • dgudea@tradeshowexecutive.com Editor-at-Large Carol Andrews (562) 505-7903 • carolandrews@tradeshowexecutive.com Manager of Directories Carri Jensen (541) 286-4014 • cjensen@tradeshowexecutive.com Senior Editor Hil Anderson (760) 630-9107 • handerson@tradeshowexecutive.com Senior Editor Renee Di Iulio (310) 939-0197 • reneediiulio@tradeshowexecutive.com News Editor Sandi Cain (949) 497-2680 • scain@tradeshowexecutive.com Chief Economist Frank Chow (760) 630-9111 • fchow@tradeshowexecutive.com Columnist Bob Dallmeyer (323) 934-8300 • bdallmeyer@tradeshowexecutive.com Contributing Editor Danica Tormohlen (816) 803-8103 • danicat@tradeshowexecutive.com 23 Departments 6 Month in Review Catch up on the most significant news and developments from the past month. • U.S. Travel Association quarterbacks “Travel Blitz” outreach campaign • CEIR finds attendees often have personal expo agendas • Clarion Events North America launches first show • Cygnus puts agriculture division up for sale • Sands Expo Renovations enter final phase • Renovated New Orleans center hosts Super Bowl activities 10 Flashes from the Field News flashes with breaking news as we go to press. 14 Looking Ahead Here’s a preview of how the major shows in May are shaping up. 17 Trending & Spending Many of us have accepted the likelihood of slow growth for 2013, but were caught off guard when Fourth Quarter GDP fell into the red. Will trade shows follow suit? 14 23 TSE’s Dashboard of Monthly Trade Show Metrics for January Attendance drifted lower while exhibitor and exhibit space metrics increased more than 2%. Show managers see hopeful signs for their industry sectors. 55 The Zoom Calendar TSE presents facts, figures and contact info for the most important trade shows scheduled for May and lists them by industry sector. 64 People in the News • Bracken • Aguel • Harris • Hertz • Falkenberg • Sen • Tozzoli • Dooley • Suhler 66 Index to Advertisers EVENTS Vice President of Events Diane Bjorklund (630) 312-8915 • dbjorklund@tradeshowexecutive.com Production & Event Coordinator Leticia Cotton (312) 933-4989 • lcotton@tradeshowexecutive.com SALES AND MARKETING Vice President/Associate Publisher Irene Sperling (818) 990-1080 • isperling@tradeshowexecutive.com Advertising Manager Linda Braue (424) 731-7523 • lbraue@tradeshowexecutive.com Business Development Director – Latin America Rafael Hernández • +52 (55) 2455-3545 ext. 110 rhernandez@tradeshowexecutive.com Business Development Director – Asia Quentin Chan (852) 23661106 • qchan@tradeshowexecutive.com DESIGN AND PRODUCTION Creative Director Kathleen Maloney (760) 630-9106 • kmaloney@tradeshowexecutive.com Production Designer Jason Lawton (760) 630-9105 • production@tradeshowexecutive.com TSE MEDIA GROUP BOARD OF DIRECTORS Chairman of the Board Richard A. Simon Vice Chairman Mark Feldman President Darlene Gudea Vice President Joan Feldman MEDIA PARTNERS: MEMBER OF: TRADE SHOW EXECUTIVE, WINNER OF: 2012 • Awards of Excellence, Green Newsletters • Awards of Excellence, Regular Columns • Awards of Excellence, Special Purpose Writing 2008 • GRAND AWARD, Best Writing • Best How-To Writing • Best Interviews and Personal Profiles • Most Improved Magazine 2007 • GRAND AWARD, Best Writing • Best Overall Issue • Best How-To Writing • Best Design • Best Cover 2006 • Best News Writing • Best Feature Writing • Best How-To Writing • Best Redesign • Most Improved Magazine
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Exhibition & Convention Executives
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