NSC_Identity_Writing_style-guide - National Safety Council

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<strong>NSC</strong> Business Unit Branding Style Guide Workplace WORKPLACE CORNER TREATMENT WORKPLACE COLOR PALETTE PMS 336 (Primary Color) CMYK: 100C, 0M, 65Y, 45K RGB: 0, 105, 81 PMS 144 (Primary Business Unit Color) CMYK: 0C, 47M, 100Y, 0K RGB: 248, 151, 29 PMS 382 (Accent Color) CMYK: 29C, 0M, 100Y, 0K RGB: 193, 216, 47 PMS 293 (Text Accent Color) CMYK: 100C, 57M, 0Y, 2K RGB: 0, 103, 177 32 rev. 04.08.13
<strong>NSC</strong> Business Unit Branding Style Guide Navigator CO-BRANDED LOGO PMS 336 CMYK: 100C, 0M, 65Y, 45K RGB: 0, 105, 81 PMS 123 CMYK: 0C, 24M, 94Y, 0K RGB: 255, 196, 37 NAVIGATOR TAGLINE The phrase Be smarter. Be safer. Be sure. is the tagline for Navigator. Smarter, safer and sure are to remain lower case in design and in copy. rev. 04.08.13 33
Page 1: NSC Identity and Writing Style Guid
Page 4 and 5: NSC Writing Corporate Style Identit
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Page 16 and 17: NSC Corporate Writing Style Identit
Page 24 and 25: NSC Business Unit Branding Style Gu
Page 40 and 41: NSC Writing Style Guide National Sa
Page 42 and 43: NSC Writing Style Guide Chapters Ca
Page 44 and 45: NSC Writing Style Guide Numbers Spe
Page 46 and 47: NSC Writing Style Guide URLs / Web
Page 48 and 49: NSC Writing Style Guide fall preven
Page 50 and 51: NSC Writing Style Guide Spelling li
Page 52 and 53: NSC Writing Style Guide Official ti
Page 54 and 55: NSC Writing Style Guide Common abbr
Page 56 and 57: NSC Chapter Style Guide As the lead
Page 58 and 59: NSC 100 Year Style Guide 100 Year C
Page 60 and 61: NSC 100 YR Style Guide Corner Treat

NSC_Identity_Writing_style-guide - National Safety Council

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