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A.4 Financial Feasibility Analysis for<br />

Key Opportunity Sites<br />

MEMORANDUM<br />

To:<br />

From:<br />

Frank Fuller, Principal<br />

Field Paoli Architects<br />

KEYSER MARSTON ASSOCIATES, INC.<br />

Date: June 1, 2010<br />

Subject:<br />

Neighborhoods <strong>of</strong> <strong>Tustin</strong> Town Center Financial Feasibility Analysis<br />

Keyser Marston Associates, Inc. (KMA) is pleased to present <strong>the</strong> following memorandum<br />

report summarizing <strong>the</strong> conclusions <strong>of</strong> <strong>the</strong> financial feasibility analysis for three (3) sites in<br />

<strong>the</strong> Neighborhoods <strong>of</strong> <strong>Tustin</strong> Town Center. It is KMA’s understanding that Field Paoli<br />

prepared two alternatives for a variation <strong>of</strong> sites within <strong>the</strong> Neighborhoods. KMA’s analysis<br />

is based on <strong>the</strong> Alternative “B” scenarios which are generally <strong>the</strong> higher density scenarios.<br />

KMA evaluated <strong>the</strong> following sites:<br />

Neighborhood Site Acreage<br />

Center <strong>City</strong> Site 3 3.18<br />

Sou<strong>the</strong>rn Gateway Site 9 3.90<br />

West Village Site 12 4.06<br />

For this analysis KMA undertook a cursory review <strong>of</strong> <strong>the</strong> existing retail, <strong>of</strong>fice, and rental<br />

residential markets as compared to <strong>the</strong> findings <strong>of</strong> <strong>the</strong> 2008 Refined Market Analysis. KMA<br />

also relied on <strong>the</strong> 2008 Refined Market Analysis for identification <strong>of</strong> competing developments<br />

and projected absorption for each product and fur<strong>the</strong>r, relied on Agency staff for updated<br />

market data. KMA found that given <strong>the</strong> current economic situation, <strong>the</strong> market data<br />

contained in <strong>the</strong> Refined Market Analysis has a relatively good caption <strong>of</strong> current market<br />

trends.<br />

The following Summary Table summarizes <strong>the</strong> project descriptions and residual land values<br />

in a side-by-side comparison format. Residual land value is best described as <strong>the</strong> value <strong>of</strong><br />

<strong>the</strong> property after considering <strong>the</strong> value (or income generated) from <strong>the</strong> project and<br />

deducting total development costs including developer pr<strong>of</strong>it. The residual land value is <strong>the</strong><br />

amount a developer can feasibly afford to pay for <strong>the</strong> property in <strong>the</strong> open market. It should<br />

be noted that KMA’s feasibility analysis does not include assumptions for land acquisition,<br />

demolition, and/or relocation.<br />

A-28 THE NEIGHBORHOODS OF TUSTIN TOWN CENTER<br />

MARKET ANALYSIS AND NEIGHBORHOOD CONCEPT PLANS<br />

STRATEGIC GUIDE 09.21.2010

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