20.10.2014 Views

Racism: What It Is and How to Deal with It - Uned

Racism: What It Is and How to Deal with It - Uned

Racism: What It Is and How to Deal with It - Uned

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

A Guide <strong>to</strong> Talking about <strong>Racism</strong> | 122<br />

In the work based on the aforementioned m<strong>and</strong>ates, ZARA commits itself <strong>to</strong> the following<br />

5 principles:<br />

Principle 1: <strong>Racism</strong> affects us all. <strong>Racism</strong> is a social phenomenon that we must all face <strong>and</strong><br />

combat, whether we belong <strong>to</strong> a minority or <strong>to</strong> the majority.<br />

Principle 2: Internal diversity of ZARA. Direct personal experience of racist discrimination is<br />

considered an important qualification. This is taken in<strong>to</strong> account both in ZARA’s hiring policy <strong>and</strong><br />

in the choice of ZARA’s counterparts, experts, <strong>and</strong> allies.<br />

Principle 3: ZARA does not have a policy of representation. The people affected by racism<br />

<strong>and</strong> the minorities discriminated against, according <strong>to</strong> the aforementioned definition, receive<br />

support from ZARA if they so desire. Their empowerment is one of ZARA’s objectives.<br />

Principle 4: Formation of alliances <strong>and</strong> active creation of a network of connections <strong>with</strong><br />

representative groups. The knowledge of people directly affected by racism is a vital resource.<br />

Through the exchange of information <strong>and</strong> experiences, we attempt <strong>to</strong> avoid, as far as possible,<br />

work that is isolated or goes against other organizations.<br />

Principle 5: Mainstreaming Gender. ZARA declares itself in favor, in the sense of<br />

mainstreaming gender, of the equity of men <strong>and</strong> women. This means that in the organization,<br />

the conception, <strong>and</strong> the execution, as well as in the evaluation of all measures, the different<br />

conditions, situations, <strong>and</strong> needs of men <strong>and</strong> women are systematically taken in<strong>to</strong><br />

consideration. All activities are created in a way that foments gender equity.<br />

- Why do you think that we have chosen this web page as the critical incident for<br />

this module?<br />

- <strong>What</strong> does the information supplied suggest <strong>to</strong> you?<br />

- Do you know of other similar initiatives? <strong>What</strong> do they mean? Why do they exist?<br />

- Do you participate or do you propose activities in your work context that have<br />

similar objectives <strong>to</strong> the purposes <strong>and</strong> principles of ZARA?<br />

- <strong>What</strong> functionality do you see in the page <strong>and</strong> the proposals presented for<br />

combating racism?<br />

- To what extent would the contents of this web page be useful <strong>to</strong> you or applicable<br />

in your everyday reality?

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!