eMagazine 2010 May/Jun issue - Jurong Country Club

FOREWORD
We are looking ahead to exciting times!
In February, we received your overwhelming mandate to proceed with the golf
course upgrading project. Then in March, new blood was injected into the
General Committee. In April, we sealed the deal with our golf course contractor
for the course upgrade. And this May we are all gearing for Phase 1 of the
upgrading project. In nine months’ time, we will see the birth of a new 9-hole
at the Jurong course.
In the midst of these, the government announced the kick-off for the makeover
of sleepy Jurong into the up-and-coming Jurong Lake District, slated as the
biggest commercial hub outside the city centre and a world-class leisure
destination for locals and tourists. Road widening works have started, MRT
lines are being extended and development tenders are already being called.
Change is coming fast and it will come like a tidal wave. We need to gear the
club up for a new era and new challenges.
These coming two years will be a crucial period for the Club. The injection of
new blood into the General Committee, tempered with the experience and
wisdom of veterans such as Dr Tan Cheng Bock, Bobby Wee, Simon Tan and
Cheong Tuck Meng will certainly help as we forge new paths for the Club.
What we need is to construct a road map, a long-term developmental plan that
will thrust Jurong Country Club as one of the top premier clubs in Singapore.
There is so much for us to do – upgrading the course is only the tip of the
iceberg. Next in line will be our clubhouse, facilities, services; value-adding
our membership, expanding our amenities, fine-tuning ourselves to be more
relevant to the new market… the list just goes on.
Immediately however, our focus is to upgrade our service quality and inject
more life into our social and F&B. We want to bring in more members and
friends to the Club. We want a vibrant club scene. And we want you to help us
in this journey. Do visit the club and tell us how you want us to improve it, so
that you want to enjoy it everyday. Tell your friends what’s good about the club
so they too will want to be part of the Jurong family. Tell us what’s bad so we
can square in and better it. Yes, there will be frustrations, some members may
say nothing moves in this club, but at times we have to step back, take a macro
view of things and see the bigger picture.
I was glad that I went for a world-class gathering of club managers from all
over the world recently. The 83rd CMAA Conference in San Diego gave me
an opportunity to do just that – take a break from the endless firefighting, see
what and how other clubs around the world are doing, and take back what is
successful for our own little global village. While one manager shared about his
Heroes and Stars programme to reward staff performance, I was glad that we
have our own Star Service Award to appreciate staff who go out of their way to
make someone’s day. We will also be planning new activities and new unique
propositions for the Club. We will share these with members at more dialogue
sessions and I hope that when the time comes, members will extend their help
and expertise to support our projects. This is, after all, your club and only you
can make it better!
See you in the Club!
Peter Goh
General Manager
These coming two
years will be a
crucial period for
the Club. What we
need is to construct
a road map, a longterm
developmental
plan that will thrust
Jurong Country
Club as one of the
top premier clubs in
Singapore. There is so
much for us to do –
upgrading the course
is only the tip of the
iceberg. Immediately
however, our focus is
to upgrade our service
quality and inject
more life into our
social and F&B.
4
jurong country club