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Taiwan Business Guide - Management and Business Studies Portal

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RESEARCHING THE MARKET<br />

WHERE TO BEGIN (Continued)<br />

Consultation <strong>and</strong> bespoke research<br />

You should not rely solely on desk research.<br />

Websites <strong>and</strong> online materials can be<br />

out‐of-date <strong>and</strong> the quality <strong>and</strong> reliability<br />

of content varies widely. Sometimes<br />

you may simply be unable to find the<br />

information you’re looking for. This is<br />

why it is essential to verify initial research<br />

findings <strong>and</strong> conduct further investigations.<br />

Often this requires you to map out a<br />

bespoke research brief with the help of<br />

specialists, exploring what additional<br />

information you might need to make an<br />

effective entry into the market <strong>and</strong> how<br />

you can make the contacts vital to success.<br />

UKTI offers a range of support services to<br />

UK businesses interested in researching the<br />

<strong>Taiwan</strong>ese market.<br />

Speaking to an expert<br />

UKTI provides support for UK companies<br />

through a network of International Trade<br />

Teams based in the English regions. UKTI<br />

services are also available to companies in<br />

Scotl<strong>and</strong>, Wales <strong>and</strong> Northern Irel<strong>and</strong>.<br />

To arrange a consultation with your<br />

local International Trade Adviser, call<br />

+44 (0)20 7215 8000 or use the database<br />

at www.ukti.gov.uk<br />

Overseas Market Introduction Service<br />

The Overseas Market Introduction Service<br />

(OMIS) is a UKTI service available to<br />

companies interested in finding out more<br />

about an overseas market. In <strong>Taiwan</strong>, it can<br />

assist you by undertaking tailored research<br />

using UKTI’s extensive network of dedicated<br />

researchers based across the country.<br />

OMIS can provide:<br />

• Market research <strong>and</strong> analysis<br />

- Sector reports<br />

- Market initiatives<br />

- Regulatory environment<br />

- Market opportunities<br />

• Identification of local contacts<br />

- Agents<br />

- Distributors<br />

- Suppliers<br />

- Potential partners<br />

• In-market activities<br />

- Meeting arrangements<br />

- Event organisation, such as workshops,<br />

seminars, receptions, promotional<br />

activities <strong>and</strong> product launches<br />

- Media relations <strong>and</strong> publicity<br />

- Official premises <strong>and</strong> facilities<br />

For more information about how OMIS<br />

could help you in <strong>Taiwan</strong>, please contact<br />

your International Trade Adviser.<br />

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